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FORD’S ELECTRIFIED VEHICLE STRATEGY OVERVIEW

DETROIT, Jan. 11, 2009 – Ford’s electrification strategy involves three types of electrified vehicles – Battery Electric Vehicle (BEV), Hybrid Electric Vehicle (HEV) and Plug-in Hybrid Electric Vehicle (PHEV) – to provide consumers with significant fuel economy improvements and reduced CO2 emissions without compromising their driving experience.

Ford’s new electrification strategy will deliver a suite of electrified vehicles to market by 2012, including:

  • A full battery electric van-type commercial vehicle in 2010.
  • A full battery electric passenger car in 2011.
  • Next-generation hybrid vehicles, including a plug-in version by 2012.

The electrification strategy builds on Ford’s vision for bringing affordable technology to millions. It takes advantage of rapid advancements in electrified vehicle technology – particularly Lithium-ion batteries – while leveraging the scale of global vehicle platforms to bring the cost of new technology down.

Hybrid Electric Vehicle (HEV)

Battery Electric Vehicle (BEV)

Plug-in Hybrid Electric Vehicle (PHEV)

The Hybrid Electric Vehicle combines an internal combustion engine with an electric motor and battery. Electric power is used for vehicle launch and lower-speed operation. The internal combustion engine takes over for higher demand operation and charges the battery.

Battery Electric Vehicles do not use a drop of fuel. Instead of an internal combustion engine, the BEV features a high-voltage electric motor, which takes its power from a battery pack charged by plugging in to a 110-volt or 220-volt outlet.

Plug-In Hybrid Electric Vehicles combine HEV technology with a high-voltage storage battery like that used in a BEV. Ford's PHEV is what is known as a blended PHEV – optimally first using the charge of the battery and then running in regular hybrid mode for the best possible fuel, smallest battery and most affordable customer solution. On startup, it operates in charge-depletion mode, providing up to 30 equivalent electric miles of range, and then switches to charge-sustaining hybrid mode for continued optimal fuel economy.

Fuel Economy: About 70 percent better than comparable non-hybrid models. The new 2010 Fusion HEV achieves 41 mph city, 8 miles better than Toyota Camry Hybrid and over 700 miles on a tank of fuel.

Range: Up to 100 miles on a charge.

Fuel Economy: Two-thirds fewer trips to the fuel station – up to 120 mpg experienced in current test fleet of Ford Escape PHEVs. All-electric operating range of approximately 30 miles.

Engine: High-efficiency Atkinson cycle

Motor: High-voltage electric motor-generator

Engine: High-efficiency Atkinson cycle

Emissions: Partial Zero Emission Vehicle (PZEV)

Emissions: Zero Emission Vehicle (ZEV)

Emissions: Partial Zero Emission Vehicle (PZEV)

Battery Type: Nickel Metal Hydride (Ni-MH)

Battery Type: Lithium-ion (Li-ion)

Battery Type: Lithium-ion (Li-ion)

Regenerative Braking: Yes

Regenerative Braking: Yes

Regenerative Braking: Yes

Charging Time: Requires no electrical infrastructure connection

Charging Time: Plugs in to standard outlets. The BEV test vehicle has a charge time of 12 hours from a 110-volt outlet. The production model will be rechargeable from 220- or 110-volt outlets, with respective charging times of 6 and 12 hours.

Charging Time: Plugs in to standard 110-volt outlet. Ideal for overnight charging in non-peak usage times. Requires eight hours charging time.

Customer Usage: Flexible for a wide range of customer use, with excellent urban fuel economy

Customer Usage: For customers with shorter, predictable daily trips of less than 100 miles total

Customer Usage: Real-world city driving for optimal fuel economy. Ideal for longer commutes than a BEV

Ford Experience: Five years of production experience with the world’s most fuel-efficient SUVs – Ford Escape and Mercury Mariner HEV.

Ford Experience: Prior development and demonstration fleets, including Ford Ranger EV.

Ford Experience: Units from a fleet of 21 Escape PHEV test vehicles are already in testing with the California utility Southern California Edison, EPRI and the U.S. Department of Energy.

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About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 224,000 employees and about 90 plants worldwide, the company’s core and affiliated automotive brands include Ford, Lincoln, Mercury, Volvo and Mazda. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit www.ford.com.

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