My name is Whitney Drake and I work in Ford Communications.
We've been watching the discussion online with interest and would like to clarify what is essentially a misunderstanding.
We have spoken to both CafePress and the Black Mustang Club and explained the situation about the Black Mustang Club’s calendar to everyone's satisfaction. Ford has no problem with Mustang or other car owners taking pictures of their vehicles for use in club materials like calendars, including the logos as they appear in the pictures of the vehicles. What we do have an issue with are individuals using Ford’s logo and other trademarks for products they intend to sell. Understandably, we have to take the protection of our brands and licensing very seriously.
Ford did not send the Black Mustang Club a “cease and desist” letter telling them that they could not use images of their own cars in their calendar. The decision not to allow the calendars to be printed was made by CafePress because we had contacted them in the past about trademark infringements on products they sold.
CafePress and Ford will work together to clarify and resolve any future issues.
The Black Mustang Club and other Ford enthusiast clubs are encouraged to take pictures of their own vehicles for use in calendars or other materials as long as they don't use Ford trademarks in products that will be sold. Clubs or enthusiasts who have questions regarding this should contact Ford by emailing firstname.lastname@example.org, we are happy to help.
In fact, Ford is contributing to these types of enthusiast programs in forums, blogs and other social media platforms through our Social Media Press Releases at ford.digitalsnippets.com
I think it is great that the Black Mustang Club, and any other enthusiast club, would take pictures of their own vehicles for use in calendars or other materials.
I’m looking forward to purchasing a copy to hang in the garage next to my Mustang (even if mine isn’t black).
Thanks for giving us the chance to have our say.