CLASS-EXCLUSIVE FEATURES, NEW TECHNOLOGIES FURTHER IMPROVE THE 2011 LINCOLN MKX


2011 Lincoln MKX
Click here to download related images.

In addition to the launch of MyLincoln Touch driver connect technology, the 2011 Lincoln MKX adds a suite of other convenience features and technologies, several of which are not available anywhere else in the midsize luxury crossover segment.

“The 2011 Lincoln MKX is the perfect vehicle to launch MyLincoln Touch driver connect technology simply because the original version of this luxury midsize crossover already is brimming with consumer-focused features,” said Jason Mase, crossover marketing manager.  “The new model offers more of the conveniences and features our customers expect and demand, including ones our competitors can’t match at any price.”

Industry-first MyLincoln Touch comes standard on every 2011 Lincoln MKX. This intuitive solution addresses the infotainment evolution, taking vehicle interior design into the realm of popular personal electronics devices such as laptop computers, mobile phones and MP3 players.

MyLincoln Touch includes two 4.2-inch configurable LCD screens in the instrument cluster as well as an 8-inch LCD touch screen in the center stack, five-way controls on the steering wheel – plus a new media hub with two USB ports, video input jacks and an SD card reader.

MyLincoln perfectly complements Lincoln SYNC®, the award-winning voice-activated communications and entertainment system developed by Ford and Microsoft that fully integrates Bluetooth®-enabled mobile phones and digital media players into the vehicle. The latest generation is SYNC with Traffic, Directions and Information, which provides simple hands-free access to personalized traffic reports, precise turn-by-turn driving directions and up-to-date information including business listings, news, sports and weather.

Like the song? You can tag it
Also new on the 2011 Lincoln MKX is the world’s first implementation of iTunes Tagging in a factory-installed HD Radio receiver. With a simple push of the “TAG” button on the radio display, the song information will be stored in the radio’s memory. 

Once a song is tagged, customers will dock their iPod to the SYNC system and the tagged song information will transfer to that iPod. Up to 100 tags on SYNC can be stored until the iPod is connected. When the iPod is then synced to iTunes, a playlist of tagged songs will appear. Customers then can preview, purchase and download tagged songs from the iTunes Store.

One significant benefit of HD Radio technology is that the sound quality of the broadcast is dramatically better because of the digital transmission – FM sounds like a CD and AM sounds like today’s FM broadcasts. And unlike analog broadcasts, digital broadcasts aren’t susceptible to interference, fadeout and other issues.

Content not found in any other competitors
New to the Lincoln MKX lineup as standard equipment is the popular MyKey programmable vehicle key. MyKey allows parents or other concerned owners to restrict certain features when in the hands of a MyKey driver. MyKey encourages safety belt usage, provides earlier low fuel warnings, engages applicable driver aid systems and sounds chimes at preset speeds while limiting audio system volume and top vehicle speed.

Other new standard content on every 2011 Lincoln MKX are Remote Start System, Easy Fuel (capless fuel-filler) and Intelligent Access with push-button start, which unlocks the door automatically when the driver (with key) approaches, allowing for push-button start.

Also new for the 2011 model year is the six-speed SelectShift Automatic™ transmission, which provides customers the option of a fun-to-shift manual experience.

Adaptive cruise control and collision warning with brake support leads the long list of available technologies for the 2011 Lincoln MKX. Adaptive cruise control allows the driver to set the vehicle’s speed and maintain it without using the accelerator pedal and warns the driver of a collision risk.

The system slows the vehicle to adapt for traffic conditions and maintain the preset distance between vehicles. Once traffic clears, the set speed returns. Gap distance settings can be customized from four predetermined options.

Collision warning with brake support uses radar to detect moving vehicles ahead and warns the driver of danger with an audible alarm and warning light. The system also automatically pre-charges brakes and engages an electronic brake assist system to help drivers stop more quickly.

Other available features and technologies on the 2011 Lincoln MKX include:

“The 2011 Lincoln MKX is a technology showcase with convenience and entertainment features and technologies our customers want and our competitors can’t match,” Mase said.

# # #

About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 159,000 employees and about 70 plants worldwide, the company’s automotive brands include Ford, Lincoln and Mercury, production of which has been announced by the company to be ending in the fourth quarter of 2010. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit www.ford.com.

Aug. 23, 2010