A robot with feelings: RUTH helps to perfect Ford quality
You won't hurt RUTH the robot's feelings if you disagree with her, but it's very difficult to prove your point given her opinions are backed up by mathematical evidence. Thanks to the Robotized Unit for Tactility and Haptics (RUTH) machine, which arrived in North America earlier this year, Ford knows its 2013 Fusion has the feel of interior quality that customers want.
Jake Dylik | jdylik1@ford.com | 313.390.1857
Ford has its eye on the ball
How many pingpong balls fit into an Escape, and why does that matter, you might ask? Because Ford engineers and designers have come up with a more consistent and accurate way to measure the oddly shaped spaces in a vehicle including glove box, console and various storage spots, and that's with pingpong balls. So how many fit in the interior of the all-new Ford Escape? Fifty-six thousand, seven hundred and seventy-eight.
Aaron Miller | amill226@ford.com | 313.845.4467
Ford makes experiencing the all-new Escape a charitable endeavor
Ford and Feeding America, the nation's largest hunger-relief organization, will enable participants in all regions of the U.S. to host events for the 2013 Ford Escape Hunger Drive. Guests will be able to drive, walk around, or ride in the all-new Escape. In turn, Ford will provide 40 meals per guest to people at risk of hunger.
Aaron Miller | amill226@ford.com | 313.845.4467
Early Ford Focus Electric customer retraces historic road trip
Ty Newell of Illinois celebrated becoming one of the first retail customers for the Ford Focus Electric by re-creating one of the country's earliest automotive road trips. After taking delivery of the Focus Electric from Hassett Ford in Wantagh, N.Y., Newell and his wife drove the car to Ford's Michigan Assembly Plant in Wayne, Mich., where it was built.
Amanda Zusman | azusman@ford.com | 313.322.3132
