Ford eNews – Aug. 15, 2012

Ford speeds up electrification

Ford is adding new green jobs, doubling its battery-testing capabilities and speeding electrified vehicles to market by at least 25 percent. The company now has more than 1,000 engineers working on electrification – its highest number ever. And the newly dedicated Advanced Electrification Center means Ford is creating even more fuel-efficient vehicle choices for its customers.

Amanda Zusman  |  azusman@ford.com  |  313.322.3132

Ford dealers look to the SHOWCASE app

For most people, buying a new vehicle is the second-biggest purchase they make after their home, so ensuring the process is as easy and stress-free as possible is critical to customers being satisfied. The new SHOWCASE app Ford sales associates are using with the Apple iPad® is helping them find just the right car for their customers faster than ever.

Elizabeth Weigandt  |  eweigand@ford.com  |  313.845.4147

Never pass up a deal again with ROXIMITY

Want to know where the best nearby deals are for pizza, an oil change, or tickets to your favorite event before it's too late and you've driven past? Now it's possible with the release of ROXIMITY, a real-time, location-aware service compatible with Ford SYNC® AppLink™ that can alert users of surrounding deals and specials.

Alan Hall  |  ahall32@ford.com  |  313.594.3744

Mustang Alley gears up for Dream Cruise

Once again, the intersection of 9 Mile Road and Woodward in Ferndale will be transformed into Ford Motor Company's Mustang Alley, an annual free attraction, run by more than 300 Ford volunteers during the annual Woodward Dream Cruise this weekend.

Elizabeth Weigandt  |  eweigand@ford.com  |  313.845.4147