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Domino’s Pizza, Ford Unveil Latest Ordering App Innovation Using SYNC AppLink System
- Domino’s and Ford to demo brand-new ordering platform using SYNC® AppLink™ at 2014 International CES on Jan. 8
- Ford drivers with SYNC AppLink-equipped vehicles will be able to easily order their saved Domino’s order for pickup or delivery using voice commands
Domino’s Pizza® and Ford Motor Company not only share the same backyard in the Detroit area, but also a belief in the importance of innovation.
Tomorrow, at the 2014 International CES in Las Vegas, the recognized world leader in pizza delivery and the second-largest U.S.-based automaker will unveil the latest in innovation and convenience when it comes to ordering Domino’s.
Available soon, Domino’s customers who have a registered Pizza Profile on their Domino’s mobile app, as well as the Ford SYNC® AppLink™ in-car connectivity system, will be able to use that combination to place their saved Easy Order™ in just a few simple, voice-activated steps.
“This is, no question, one of the coolest in a long list of recent technology innovations for Domino’s,” said Patrick Doyle, Domino’s Pizza president and CEO. “To be able to work with a brand like Ford, with its terrific SYNC technology, and offer yet another way to bring our ordering app experience to life makes it all the better.
“We will continue to come up with every way possible to conveniently order from Domino’s, and use technology to offer the best customer experience possible,” added Doyle. “This is just the latest step, and we are very excited to roll this out later this year.”
Domino’s customers can save their favorite pizza combination, address and payment information using the Easy Order function at http://www.dominos.com or on their mobile app. The order can then be placed using simple voice commands provided by the SYNC system.
“We’re thrilled to add Domino’s to the ever-expanding lineup of mobile apps Ford drivers can use hands-free,” said Julius Marchwicki, global product manager for Ford SYNC AppLink. “Americans love pizza, and now they can have one ready for pickup or delivery when they are on their way home or heading to a gathering with friends.”
The industry-leading AppLink feature enables drivers to control selected apps on connected smartphones and tablets using the SYNC voice button on the steering wheel or the audio system buttons of equipped Ford vehicles.
SYNC AppLink is available on more than 1.5 million Ford vehicles including Fiesta, Mustang, Edge, Explorer, Flex, Expedition, Transit Connect, Fusion, Taurus, F-150, Super Duty, Focus, E-Series and C-MAX hybrids.
About Ford Motor Company
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford provides financial services through Ford Motor Credit Company. Ford employs about 174,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.
About Domino’s Pizza®
Founded in 1960, Domino’s Pizza is the recognized world leader in pizza delivery, with a significant business in carryout pizza. It ranks among the world’s top public restaurant brands with its global enterprise of more than 10,500 stores in over 70 international markets. Domino’s had global retail sales of over $7.4 billion in 2012, comprised of over $3.5 billion in the U.S. and nearly $3.9 billion internationally. In the third quarter of 2013, Domino’s had global retail sales of nearly $1.8 billion, comprised of $849 million in the U.S. and $935 million internationally. Its system is largely made up of franchise owner-operators who accounted for over 96% of the Domino's Pizza stores as of the third quarter of 2013. The Domino’s brand generates over $2 billion in global digital sales per year, with about 40% of sales in the U.S. coming from its digital channels. Its emphasis on new technology has helped drive the introduction of Domino’s ordering apps for iPhone®, Android™, Windows Phone 8 and Kindle Fire – which now cover nearly 95% of the U.S. smartphone market. Continuing its focus on menu enhancement, Domino’s established itself as a player in the pan pizza market with the launch of its Handmade Pan Pizza, featuring fresh, never-frozen dough, in October 2012.
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