Go Further with Ford Trend Conference 2012
Ford's annual trend conference offers deeper insights into the trends shaping our world and our business. From Eco-Psychology to Urbanization, Ford explores the influence societal trends bring to bear on consumers and the transportation choices they make. Major thought leaders including Adrian Grenier, actor and co-founder of SHFT; Carol Coletta, named one of the world's 50 most important urban experts; and David Kirkpatrick, author and expert on the increasing impact of technology on our daily lives, join the conference to share their perspectives. The materials here support the content from Go Further with Ford Trend Conference 2012.