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The Ford Fiesta has come to play on the American roads. In the ultimate foreign exchange program, 100 agents will spend six months behind the wheel of their own Fiesta, lifestreaming their experiences, and completing monthly missions to show what the Fiesta is all about.
PRESS RELEASES
Fiesta Movement Agents Surpass 1 Million Miles, Show That They Go Hand-in-Hand with Adventure [October 27, 2009]
Ford's New Fiesta to Debut at L.A. Auto Show; Fiesta Agents Begin Final Month of Missions [October 6, 2009]
Ford Uses Social Networking to Market New Fiesta; Brand Awareness Skyrockets [October 1, 2009]
Ford Fiesta Movement Agents Give Back, Surpass 800,000 Miles During Social Activism Month [September 16, 2009]
Ford Fiesta Movement Agents Put Their Nerves Aside, Take on Adventure Missions for September [September 4, 2009]
Fiesta Movement Agents Put Their Spin on Style, Show Off to the Online World with July Missions [August 19, 2009]
Fiesta Agents Lend a Hand for August Missions [August 12, 2009]
Fiesta Agents Get Stylish for July Missions [July 8, 2009]
Discovering New Places and Having a Blast: Ford Fiesta Movement Agents Showcase May Missions [June 10, 2009]
New Ford Fiesta Agents' Missions Go High Tech [May 27, 2009]
Fiesta Movement Agents Begin Monthly Missions [May 4, 2009]
Fiesta 'Agents' Are Heavy Hitters in Social Media [April 7, 2009]
Ford Fiesta Global Accolades [April 7, 2009]
Ford Names 100 Fiesta Movement 'Agents' to Hit the Road, Find Adventure, Share Experiences [April 7, 2009]
Fiesta Movement Reaches U.S. Shores; Ford's New Small Car Defies Downturn in Europe and Asia [March 26, 2009]
Ford Targets 100 Socially-Networked Millenials for First Drive of Ford's New Small Car, Fiesta [February 20, 2009]
Ford Begins 'Fiesta Movement' for Consumers to Experience, Test New Small Car [January 11, 2009]
Ford's New Fiesta to Debut at L.A. Auto Show; Fiesta Agents Begin Final Month of Missions [October 6, 2009]
Ford Uses Social Networking to Market New Fiesta; Brand Awareness Skyrockets [October 1, 2009]
Ford Fiesta Movement Agents Give Back, Surpass 800,000 Miles During Social Activism Month [September 16, 2009]
Ford Fiesta Movement Agents Put Their Nerves Aside, Take on Adventure Missions for September [September 4, 2009]
Fiesta Movement Agents Put Their Spin on Style, Show Off to the Online World with July Missions [August 19, 2009]
Fiesta Agents Lend a Hand for August Missions [August 12, 2009]
Fiesta Agents Get Stylish for July Missions [July 8, 2009]
Discovering New Places and Having a Blast: Ford Fiesta Movement Agents Showcase May Missions [June 10, 2009]
New Ford Fiesta Agents' Missions Go High Tech [May 27, 2009]
Fiesta Movement Agents Begin Monthly Missions [May 4, 2009]
Fiesta 'Agents' Are Heavy Hitters in Social Media [April 7, 2009]
Ford Fiesta Global Accolades [April 7, 2009]
Ford Names 100 Fiesta Movement 'Agents' to Hit the Road, Find Adventure, Share Experiences [April 7, 2009]
Fiesta Movement Reaches U.S. Shores; Ford's New Small Car Defies Downturn in Europe and Asia [March 26, 2009]
Ford Targets 100 Socially-Networked Millenials for First Drive of Ford's New Small Car, Fiesta [February 20, 2009]
Ford Begins 'Fiesta Movement' for Consumers to Experience, Test New Small Car [January 11, 2009]
FIESTA MOVEMENT AGENT PROFILES
Agent #06 Profile: Alison Haislip
Agent #16 Profile: Brad and Emma
Agent #25 Profile: Charlie and Nick
Agent #28 Profile: Creede Fitch
Agent #41 Profile: Hilary McHone
Agent #42 Profile: Hugh Weber
Agent #48 Profile: Jane T.
Agent #56 Profile: Jonathan Nafarrete
Agent #67 Profile: Mark Kleis
Agent #79 Profile: Rigel Celeste
Agent #89 Profile: Thomas Knoll and Whit Scott
Agent #90 Profile: Tim Chantarangsu
Agent #16 Profile: Brad and Emma
Agent #25 Profile: Charlie and Nick
Agent #28 Profile: Creede Fitch
Agent #41 Profile: Hilary McHone
Agent #42 Profile: Hugh Weber
Agent #48 Profile: Jane T.
Agent #56 Profile: Jonathan Nafarrete
Agent #67 Profile: Mark Kleis
Agent #79 Profile: Rigel Celeste
Agent #89 Profile: Thomas Knoll and Whit Scott
Agent #90 Profile: Tim Chantarangsu
FACT SHEETS
SOCIAL MEDIA LINKS
