Ford Media Center

Global Reveal for New Ford Focus ST at Goodwood Festival of Speed; New Mustang Also Debuts on Famous Hill Climb

  • Ford premieres the new Focus ST at the Goodwood Festival of Speed, U.K., on June 27
  • New Focus ST makes debut on world-famous hill climb. Ford and Sony Computer Entertainment stage first “virtual vs real” race at Goodwood, gamers play Gran Turismo®6 to go head-to-head with Focus ST drivers
  • New Ford Mustang makes first dynamic driving appearance in Europe

Goodwood, U.K. June 23, 2014 – The new Focus ST will make its global debut at the Goodwood Festival of Speed, U.K., on June 27. Ford’s new performance model headlines the First Glance category, with professional drivers showcasing its abilities on the world-famous hill climb on all three days.

Benefitting from the technology and quality improvements revealed earlier this year for the new Ford Focus, the new Focus ST – available for the first time in diesel-powered version – also will be displayed on the Ford stand at Goodwood. First launched in 2002, Ford has now sold more than 140,000 Focus ST models in over 40 countries.

Ford also is teaming up with Sony Computer Entertainment to stage the first-ever “virtual vs real” race on the Hill. On its first run each day, the new Focus ST will compete in real time against the Focus ST featured in the Gran Turismo®6 game for PlayStation®3.

A designated gamer at the Ford stand will match skills against Ben Collins – formerly “The Stig” from Top Gear – with the action displayed on big screens throughout the festival. Visitors to the Ford stand also have the chance to record their own times on the Gran Turismo 6 simulators.

Also starring at Goodwood will be the all-new Ford Mustang that makes its first U.K. appearance. A 5.0-litre V-8 Fastback will take part in the First Glance category, with Ford Team RS vehicle dynamics specialist David Put at the wheel. Ford also will display a Mustang convertible.

About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 183,000 employees and 65 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit www.corporate.ford.com.

 

Ford of Europe is responsible for producing, selling and servicing Ford brand vehicles in 50 individual markets and employs approximately 50,000 employees at its wholly owned facilities and approximately 69,000 people when joint ventures and unconsolidated businesses are included. In addition to Ford Motor Credit Company, Ford Europe operations include Ford Customer Service Division and 24 manufacturing facilities (13 wholly owned or consolidated joint venture facilities and 11 unconsolidated joint venture facilities). The first Ford cars were shipped to Europe in 1903 – the same year Ford Motor Company was founded. European production started in 1911.

 

About Gran Turismo®6

General Use

Gran Turismo®6 ©2014 Sony Computer Entertainment Inc. Published by Sony Computer Entertainment Europe.  Developed by Polyphony Digital Inc. “Polyphony Digital logo”, “Gran Turismo” and “GT” are registered trademarks of Sony Computer Entertainment Inc.   Manufacturers, cars, names, brands and associated imagery featured in this game in some cases include trademarks and/or copyrighted materials of their respective owners. Any depiction or recreation of real world locations, entities, businesses, or organisations is not intended to be or imply any sponsorship or endorsement of this game by such party or parties. All rights reserved.

 

On packaging

Gran Turismo®6 ©2014 Sony Computer Entertainment Inc. Published by Sony Computer Entertainment Europe, 10 Great Marlborough Street, London, W1F 7LP.  Developed by Polyphony Digital Inc. “Polyphony Digital logo”, “Gran Turismo” and “GT” are registered trademarks of Sony Computer Entertainment Inc.   Manufacturers, cars, names, brands and associated imagery featured in this game in some cases include trademarks and/or copyrighted materials of their respective owners. Any depiction or recreation of real world locations, entities, businesses, or organisations is not intended to be or imply any sponsorship or endorsement of this game by such party or parties. All rights reserved.