Ford Media Center

Ford Announces Senior Leadership Changes in Europe

Untitled Document

  • Barb Samardzich, vice president and chief operating officer, Ford of Europe, elects to retire
  • Steven Armstrong named vice president and chief operating officer, Ford of Europe, succeeding Samardzich
  • Lyle Watters named vice president, Ford Motor Company and president Ford South America, succeeding Armstrong and elected a corporate officer
  • Will Periam named vice president and chief financial officer, Ford of Europe, succeeding Watters
  • Lisa Tresigne-King named deputy general manager, Ford Otosan, succeeding Periam
  • Greg Dawson named as vice president, Communications & Public Affairs, Ford of Europe, succeeding Mark Truby, who was named vice president, Communications, Ford Asia Pacific

COLOGNE, Germany, July 18, 2016 – Ford Motor Company today is announcing changes in its senior leadership team in Europe as it continues to deliver the company’s One Ford plan for profitable growth.

“With these changes to our leadership team, we are well positioned to build momentum and continue to create a vibrant and sustainably profitable Ford business in Europe,” said Jim Farley, Ford executive vice president and president, Europe, Middle East and Africa.

Barb Samardzich, vice president and chief operating officer, Ford of Europe, has elected to retire Oct. 1 after more than 26 years with the company. Samardzich, 57, has served in several leadership positions at Ford in the U.S. and Europe. As chief operating officer since November 2013, she has overseen many Ford of Europe operations including Manufacturing, Quality, Product Development, Purchasing and Sustainability, Environment & Safety Engineering.  

Prior to her current role, Samardzich was vice president, Product Development, Ford of Europe.  She also served in officer-level positions overseeing Global Product Programs and Powertrain Engineering. During her career, Samardzich was responsible for the design, engineering and development of several key Ford and Lincoln vehicles, including the 2005 model Mustang.

Succeeding Samardzich will be Steven Armstrong, 52, who is named vice president and chief operating officer, Ford of Europe, effective Sept. 1. Armstrong currently is president, Ford South America, a position in which he has served since January 2014. In his new role, he will report to Jim Farley, Ford executive vice president and president, Europe, Middle East and Africa. 

“We are so thankful for Barb’s leadership and expertise which has been critical as we continue to transform Ford of Europe into a vibrant and sustainably profitable business,” Farley said.  “We are fortunate to have a leader of Steven’s caliber to succeed Barb and build on the progress we have made.”

Succeeding Armstrong is Lyle Watters, 51, who is named vice president, Ford Motor Company and president, Ford South America, effective Aug. 1. Watters will be responsible for leading all Ford operations in South America and will report to Joe Hinrichs, Ford executive vice president and president, The Americas.

Watters has been chief financial officer, Ford of Europe, and a member of the Ford Sollers board of directors since April 2012. Prior to his service in Europe, he was chief financial officer for Ford South America. He also is elected a Ford Motor Company corporate officer.

Will Periam, 49, succeeds Watters as Ford of Europe’s chief financial officer, effective Aug.1. Periam is currently the Deputy General Manager of Ford Otosan – Ford’s joint venture based in Turkey – a position he has held since September 2013. Prior to his time at Ford Otosan, Periam was business strategy director for Ford’s Asia Pacific operations. 

Replacing Periam as Deputy Manager at Ford Otosan, effective Oct. 1, is Lisa Tresigne-King, 46. Tresigne-King has been Ford’s global purchasing director for chassis since July 2015. She has held a number of senior purchasing positions, including being the vice president, purchasing at Ford Sollers, Ford’s Russian joint venture.  

Ford also has named Greg Dawson, 42, as vice president, communications & public affairs, Ford of Europe, effective Aug. 1. Dawson replaces Mark Truby who is moving to Shanghai to become the vice president, Communications, Ford Asia Pacific. Dawson has held a number of senior public relations posts outside of the auto industry, and has been the interim global communications director decorative paints, Akzo Nobel Chemicals since Sept. 2015.

About Ford Motor Company

Ford Motor Company is a global automotive and mobility company based in Dearborn, Michigan. With about 201,000 employees and 67 plants worldwide, the company’s core business includes designing, manufacturing, marketing, financing and servicing a full line of Ford cars, trucks, SUVs and electrified vehicles, as well as Lincoln luxury vehicles. At the same time, Ford is aggressively pursuing emerging opportunities through Ford Smart Mobility, the company’s plan to be a leader in connectivity, mobility, autonomous vehicles, the customer experience, and data and analytics. For more information regarding Ford, its products worldwide or Ford Motor Credit Company, visit www.corporate.ford.com.

 

About Ford of Europe

Ford of Europe is responsible for producing, selling and servicing Ford brand vehicles in 50 individual markets and employs approximately 53,000 employees at its wholly owned facilities and approximately 68,000 people when joint ventures and unconsolidated businesses are included. In addition to Ford Motor Credit Company, Ford Europe operations include Ford Customer Service Division and 24 manufacturing facilities (16 wholly owned or consolidated joint venture facilities and 8 unconsolidated joint venture facilities). The first Ford cars were shipped to Europe in 1903 – the same year Ford Motor Company was founded. European production started in 1911.

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