Ford Media Center

Ford and Cold Culture Fuse Fashion and Motoring

Ford will be the face of a new collection from Spanish clothing brand Cold Culture. “Cold Culture x Ford” is where the roar of the engine meets the attitude of street style – offering garments that capture the essence of speed and freedom on the road.

Cold Culture – created by entrepreneurs Martina Merry and Andrés Varela – was inspired by everything from racetrack curves to wheel design for pieces including the Ford Trench Jacket and the Ford High Neck Zip that uses a special metallic fabric.

The 18-piece collection is available to order now https://coldcultureworldwide.com/.   

“This collaboration is more than just a union of brands; it is a celebration of a shared passion for excellence and innovation,” said Jesús Alonso, president and CEO, Ford Iberia. “We are delighted to partner with Cold Culture to bring to the public a unique collection that pays homage to the exciting world of motoring and contemporary street style.”

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About Cold Culture

Entrepreneurship is something that often manifests itself from early childhood. In the case of the two partners who own Cold Culture, this was the case. They jumped headfirst into the business world at the age of 15 and at 20 planted the seed for their company. United by music, travel and urban style, this firm took shape and has become one of the leading names in national streetwear. Today they sell through their website and their first physical shop, located in C/ de Colón, 4 (Madrid, 28004).