Ford, the Official Automotive Partner of the Glasgow 2014 Commonwealth Games, today named the first athlete ambassadors who will be supporting its newly-launched #PlayYourPart campaign.
The team includes London 2012 Great Britain Olympian and Team Scotland swimmer, Hannah Miley; Katie Kirk, Northern Ireland track athlete and Welsh “Paralympic Sportsman of the Year”, and shot put and discus champion, Aled Davies. England gymnast, Kristian Thomas and Scottish track athlete, Eilish McColgan, whose mother, Liz McColgan, won gold in the 1986 Edinburgh Games, also add to the Ford ambassador team strength.
The athletes will support Ford’s #PlayYourPart campaign, which promotes participation, interaction and support through Social Media during the Games build-up and throughout the event.
In addition, Ford is delighted that fellow Team Scotland athletes, cyclist Callum Skinner and boxer, Lewis Benson will join the campaign, alongside Team England netballer, Sasha Corbin.
Anthony Ireson, Marketing Director, Ford of Britain, said: “We’re delighted that such a fantastic group of young and promising athletes will be supporting the #PlayYourPart campaign, and cannot wait for the Games to begin.”
Ford is supporting the Games with a wide range of market-leading, energy-efficient vehicles, including the Ford Focus, Ford C-MAX, Ford S-MAX, Ford Galaxy and Ford Tourneo. The importance of delivering a sustainable Games will be reflected by a low CO2 emissions footprint across the fleet. Ford also provided a dedicated fleet of vehicles to support the Glasgow 2014 Queen’s Baton Relay (QBR) during the final leg of its epic 120,000 mile, 248-day international journey.
More information on the campaign and Ford’s role in Glasgow 2014 can be found at http://playyourpart.ford.co.uk – where athlete updates, latest content and challenges will be posted throughout the Games.
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 166,000 employees and about 70 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford products in the UK, please visit www.ford.co.uk
The Commonwealth Games is an international, multi-sport event involving 71 teams of athletes from the Commonwealth of Nations. The event was first held in 1930 and takes place every four years. Glasgow 2014 will be the 20th Commonwealth Games and will be held from 23 July to 3 August. It will feature 17 sports in 11 days of competition with 261 medal events on show. The Games will play host to 4500 athletes and sell 1,000,000 tickets with the event aided by an army of up to 15,000 local volunteers. Glasgow 2014 Ltd is the official name for the Organising Committee tasked with delivering the Games in partnership with the Scottish Government, Glasgow City Council and Commonwealth Games Scotland.
