Ford of Britain is challenging the population of Fordwich, Kent, Britain's smallest town, to switch to electric in the all new, all-electric Ford Mustang Mach-E as new research shows a large majority of those in the countryside (82%), small towns (79%) and villages (76%) would not feel confident purchasing an EV as their next vehicle, if the ban on petrol and diesel cars came in next week.
From Friday 21st – Sunday 23rd May, Ford is bringing a fleet of All-Electric Mustang Mach-E cars to the residents of the aptly named Fordwich, as they take part in a unique three day mass test drive around the Kent countryside.
About Ford Motor Company
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan. The company designs, manufactures, markets and services a full line of Ford trucks, utility vehicles, and cars – increasingly including electrified versions – and Lincoln luxury vehicles; provides financial services through Ford Motor Credit Company; and is pursuing leadership positions in electrification; mobility solutions, including self-driving services; and connected vehicle services. Ford employs approximately 186,000 people worldwide. For more information regarding Ford, its products and Ford Motor Credit Company, please visit .
Ford of Britain has been sales leader in the U.K. for passenger vehicles and commercial vehicles for 44 and 55 consecutive years respectively, with Fiesta being the country’s top-selling vehicle for the last 12 years. The U.K. is Ford’s third-largest global market and accounts for around 30 percent of total Ford vehicle sales in Europe. Ford is going “all-in” on electrification, with its passenger vehicle range moving to all-electric by 2030. Ford directly employs around 7,000 people in the U.K., with thousands more employed in its extensive dealer network. The Ford Britain Dunton Campus in Essex is the home of Ford’s European commercial vehicle business group, the Ford of Britain national sales company, Ford’s banking arm – Ford Credit Europe – and powertrain engineering. Around 85 percent of engines and all transmissions built in the U.K. are exported to more than 15 countries on six continents. Total value of Ford exports is around £2.5 billion annually.
