Nov 4, 2013 | Dearborn, Mich.
Ford C-MAX Energi, Fusion Energi Overtake Toyota in Plug-In Hybrid Sales
- Ford C-MAX Energi and Ford Fusion Energi plug-in hybrid vehicles deliver best sales month ever, outpacing sales of the Toyota Prius plug-in hybrid vehicle
- Sales of Ford plug-in hybrid vehicles in October shatter previous record by 45 percent
- Ford catapults from zero market share to 34 percent in 13 months in the plug-in hybrid vehicle market
Ford Motor Company took over the No. 1 spot in plug-in hybrid vehicle sales of the Ford Fusion Energi and Ford C-MAX Energi in October, outpacing sales of the Toyota Prius plug-in hybrid vehicle.
Ford sold 2,179 Fusion Energi and C-MAX Energi vehicles last month, accounting for 34 percent of the total plug-in hybrid market. Toyota sold 2,095 units of its Prius plug-in hybrid vehicle.
It is Ford’s best month ever for plug-in hybrid sales, shattering the previous record of 1,508 vehicles sold in September, a 45 percent increase. Ford’s plug-in hybrid vehicles – Fusion Energi and C-MAX Energi – hit this sales milestone just one year after introduction of C-MAX Energi and less than a year since launch of Fusion Energi.
Plug-in hybrid sales are beginning to gain traction in some key growth markets for Ford across the United States.
California continues to account for 38 percent of all Ford plug-in hybrid vehicle sales, but plug-ins are strengthening in the midwestern and eastern regions. New York, Boston, Detroit, Chicago, Washington, D.C. and Philadelphia combine to make up 32 percent of the C-MAX Energi market. Those same cities make up 34 percent of the market for Fusion Energi. New York alone comes close to unseating San Francisco as the second most popular market for Fusion Energi.
Fusion Energi sales in October doubled in New York, Philadelphia and Washington, D.C. from the previous month.
Plug-in hybrid sales for the industry are up 32 percent year-to-date. The industry sold 39,083 vehicles through October, compared to 29,526 vehicles in 2012. October plug-in hybrid sales came within 40 units of setting an all-time monthly record for the segment.
Through September, aggregate data collected through MyFord® Mobile show Ford plug-in hybrids are being driven about 203,000 electric miles a day, enough to drive around the earth nearly eight times, or more than 8,400 electric-only miles an hour. These numbers are rapidly increasing as Ford continues investing in infrastructure while features exclusive to Ford plug-ins help improve driving habits.
Through MyFord Mobile and other features such as SmartGauge® with EcoGuide, data show how driving habits evolve and how electric-only miles rapidly accumulate. After six months of vehicle ownership, nearly 30 percent of all trips are taken gas-free, compared to about 20 percent at the beginning of ownership.