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Mobility Experiment: Car Swap, Dearborn

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Mobility Experiment: Car Swap, Dearborn

Fact Sheet: Car Swap

The car you own may not fit all of your needs all of the time, such as when you need to haul landscaping material or move a child to college. Car Swap is an experiment using Ford-owned fleet vehicles. Participating Ford employees use a mobile app that allows them to search for a vehicle that meets their needs, and negotiate terms of the swap. The experiment will provide an in-depth understanding of how Ford can help make car swapping easier.

The Experiment
Ford launched a vehicle exchange program for its managers who lease company vehicles to study the dynamics of car-sharing among a closed group.

About Ford Motor Company

Ford Motor Company is a global automotive and mobility company based in Dearborn, Michigan. With about 201,000 employees and 62 plants worldwide, the company’s core business includes designing, manufacturing, marketing and servicing a full line of Ford cars, trucks and SUVs, as well as Lincoln luxury vehicles. To expand its business model, Ford is aggressively pursuing emerging opportunities with investments in electrification, autonomy and mobility. Ford provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products and services, please visit www.corporate.ford.com.

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