Ford Media Center

Ford STEAM Lab and #YesWeCode Bring Silicon Valley to Detroit, Empowering Students to “Hack” Education Reform

  • Ford STEAM Lab, a Ford Motor Company Fund program, to host a hackathon for 100 middle school students to learn software coding skills, develop solutions to education reform
  • Ford is collaborating with California-based #YesWeCode and Level Playing Field Institute, and two Detroit organizations, Sisters Code and Grand Circus, a tech training company
  • Event features a high profile panel of judges including Stephen Henderson/Detroit Free Press; Van Jones/#YesWeCode; and Skype appearance by Detroit native and rapper Big Sean
  • The hackathon will be held March 27-28 at the Ford Resource and Engagement Center in Detroit. MSNBC will broadcast live from the hackathon on Friday, March 27

DETROIT, March 11, 2015 –Ford STEAM Lab, an educational program from the Ford Motor Company Fund, is bringing the power of Silicon Valley to Detroit with an innovative two-day hackathon to help middle school students improve their education while exploring high-tech careers.

The 100 students from five Detroit-area middle schools will learn the basics of software coding as they create and “hack” an application that will help them learn better. Their projects will be judged by a high profile panel of judges as they compete for bragging rights and more than $30,000 in scholarships and awards.

“Student voice and authentic inclusion is important to students succeeding in education," said Shawn Wilson, manager, Multicultural Community Engagement, Ford Motor Company Fund.

“Ford's goal is to not only empower students to take control of their educational future, but also discover a potential career pathway in Michigan’s growing technology sector.”

Ford STEAM Lab is collaborating with:

  •  #YesWeCode, an Oakland, Calif.-based organization that targets low-opportunity youth and provides them with the necessary resources and tools to become world-class computer programmers.
  • Level Playing Field Institute, an educational organization based in Oakland, Calif., committed to eliminating the barriers faced by underrepresented people of color in science, technology, engineering and math (STEM).
  • Sisters Code, a Detroit organization dedicated to helping women succeed in STEM-related fields.
  • Grand Circus, a company based in Detroit that provides training and other skills necessary to work in technology companies.
  • National Dropout Prevention Center/Network, a national organization that works on strategies to increase the graduation rate in America's schools.

"In the new century, technology is central to middle class jobs and income. We are proud to work with partners like Ford and the Level Playing Field Institute, to support 21st Century opportunities to students in Detroit,” said Van Jones, #YesWeCode founder.

The hackathon will be held March 27-28 at the Ford Resource and Engagement Center at 2826 Bagley St., Detroit, 48216.

MSNBC will broadcast live from the hackathon on Friday, March 27. More details on the program will be announced at a later date.

After learning coding skills on the first day, students will present their app ideas to a panel of judges on the second day. The panel will include Stephen Henderson, Pulitzer Prize-winning Editorial Page Editor of the Detroit Free Press and co-host of Detroit Today on WDET; and Van Jones, #YesWeCode founder, and environmental and civil rights advocate.

At the conclusion of the event, students will hear via Skype about two very different success stories. Detroit native and singer/songwriter Big Sean will speak to the importance of technology in music and how it changed the music industry.

Ford STEAM Lab was launched in October 2014 to spark high potential, low opportunity student passion for technology entrepreneurship and careers in traditional STEM fields, as well as automotive design and vehicle technology. STEAM Lab adds an arts component to help students learn how to use creativity and innovation in problem solving and collaboration.  

Ford Motor Company Fund invests more than $8 million a year in scholarships and other education initiatives. In addition to the Ford STEAM Lab, Ford Fund educational programs include Ford Blue Oval Scholars, Ford Next Generation Learning, Ford College Community Challenge and Ford Driving Dreams Tour. 

About Ford Motor Company Fund and Community Services

Ford Motor Company Fund and Community Services works with community partners to advance driving safety, education and community life. The Ford Motor Company Fund has operated for more than 60 years with ongoing funding from Ford Motor Company. Ford Driving Skills for Life teaches new drivers through a variety of hands-on and interactive methods. Innovation in education is encouraged through programs that enhance high school learning and provide college scholarships and university grants. Through the Ford Volunteer Corps, more than 25,000 Ford employees and retirees each year work on projects that better their communities in 30 countries. For more information, visit http://community.ford.com.

About Ford Motor Company

Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams.  The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty.  Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services.  The company does that through three customer-centered business segments:  Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough EVs along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs.  Additionally, Ford provides financial services through Ford Motor Credit Company.  Ford employs about 177,000 people worldwide.  More information about the company and its products and services is available at corporate.ford.com.

CO2 Emission