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DEARBORN, Michigan, Dec. 2, 2019 – The all-new Ford Bronco isn’t slated to make its world premiere until next spring, but Bronco lovers don’t have to wait until then to find merchandise to celebrate the legendary off-road SUV.
In time for Cyber Monday and the heart of the holiday shopping season, the Ford Bronco store on Amazon.com is live with an assortment of Bronco-themed items ranging from apparel and novelties to toys, collectibles and some unique vintage Bronco parts.
“The Bronco fan base is such a loyal one, and they love their Bronco gear,” said Casie Ocan͂a, Ford global brand licensing manager, brand & integrated marketing. “It’s great to be able to corral this merchandise and make it available and easy to buy at one site.”
Last month, Ford fueled fan excitement for the upcoming Bronco when it revealed the Bronco R race prototype, a one-of-a-kind off-road racing machine built to test the future production vehicle’s chassis and suspension on the grueling desert course at the 2019 SCORE-International Baja 1000 in Mexico.
Bronco toys at the online store include scale model trucks of various early-gen Broncos. The apparel section features a variety of graphic t-shirts and baseball caps, as well as pet bandanas for Bronco-loving furry friends. From refrigerator magnets and key chains to smartphone cases and leather luggage tags, the gifts and novelties selection includes an assortment of perfect gifts for the holidays.
Vehicle accessories at the site include authentic Dennis Carpenter Ford restoration parts for first-gen Broncos, as well as vintage truck flags and license plate holders.
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford provides financial services through Ford Motor Credit Company. Ford employs about 174,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.