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Built for America: Ford’s All-New F-150, Bronco Make New York City Debuts As Part of Bell-Ringing Event at New York Stock Exchange
NEW YORK, Aug. 17, 2020 – All-new versions of the Ford F-150, part of Ford F-Series, America’s most popular truck for 43 years and most popular vehicle for 38 years, and the much-anticipated Ford Bronco rugged SUV debut in New York City today, in conjunction with the company ringing the bell to open trading day on Wall Street.
Tim Stone, Ford chief financial officer, is representing Ford Motor Company as the honorary opening-bell ringer just before 9:30 a.m.
Ford revealed the redesigned F-150 – the toughest, most productive F-150 ever and most powerful in its class – in late June. It features new connected vehicle innovations such as over-the-air updates that help keep F-150 at the forefront of purposeful technology, and an available all-new 3.5-liter PowerBoost™ full hybrid powertrain with Pro Power Onboard™ – an integrated power generator.
Just last month, the company unveiled all-new versions of the iconic Ford Bronco – reimagined as a new outdoor brand with an all-4x4 family that includes Bronco two-door and first-ever Bronco four-door models plus the smaller Bronco Sport. Response to the return of Bronco has been unprecedented, with record visits to Ford.com and total reservations for the Bronco two- and four-door models exceeding 165,000 in less than a month.
Like the F-150 always has been, Bronco two- and four-door models will be proudly assembled in America. Across all its products, Ford employs more hourly workers and assembles more vehicles in the U.S. than any other auto manufacturer.
The all-new F-150 will be available to customers this fall. Bronco will come off the line next spring.
About Ford Motor Company
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford provides financial services through Ford Motor Credit Company. Ford employs about 174,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.
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