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Ford Media Center
DEARBORN, Mich., Nov. 20, 2020 – Returning to the harsh Mexican desert that solidified the Bronco brand’s off-road racing heritage, Bronco, Ford’s outdoor brand of Built Wild™ 4x4 SUVs, will run the legendary SCORE-International Baja 1000 with the Bronco R race prototype, plus an all-new 2021 Bronco Outer Banks™ two-door preproduction support vehicle.
Baja champion Cameron Steele and Rebelle Rally winner and seasoned Baja racer Shelby Hall will pilot the Bronco R race prototype, along with a team of veteran Ford off-road racers including Johnny Campbell, Curt LeDuc and Jason Scherer, who will rotate shifts for the 53rd running of the race that begins today and ends late on Saturday.
The historic race, which serves as a platform for the Bronco Built Wild Extreme Testing regimen, underscores Ford Performance’s race-proven technology transfer as both race and production Bronco two- and four-door SUV at Baja are powered by fully stock Ford 2.7-liter EcoBoost® turbocharged V6 engines and Ford 10-speed SelectShift® automatic transmissions.
With Ford as the official SUV and Truck of SCORE-International Off-Road Racing and official vehicle of the ULTRA4 King of the Hammers off-road competition, the all-new 2021 F-Series Super Duty Tremor and legendary F-150 Raptor will also be supporting the Bronco R race team.
“The Baja 1000 has long been an important proving ground for Ford vehicles, from the original Bronco to F-150 Raptor to the all-new Bronco,” said Mark Rushbrook, global director, Ford Performance motorsports. “Successfully competing here means our customers can have additional confidence that Bronco’s powertrain, chassis and new terrain modes are up to the challenge of one of the most grueling off-road races on the planet.”
Bronco and Bronco R race prototype
Designed for our ultimate in off-road performance, the all-new Bronco two- and four-door SUVs and the Bronco R race prototype share second-generation Ford T6 chassis and are powered by the same performance-driven EcoBoost engine family that won Le Mans and is available in Ford F-Series trucks and the performance-oriented Ford Edge and Explorer ST SUVs. Both Broncos deliver four-wheel torque via Ford transfer cases and Dana™ Spicer® front differentials. The race version uses a Ford electronic shift-on-the-fly unit, while the preproduction Bronco uses the new Advanced 4x4 with Automatic On-Demand 4H engagement and 3.06:1 low ratio.
As an extreme showcase for Built Wild capability, the Bronco R race prototype, designed and built by Ford Performance and Geiser Brothers, features a race version of the Bronco High-Performance Off-Road Stability Suspension (HOSS) System with redesigned independent front suspension and five-link race-prepped rear setup. Longer-travel Fox® racing shocks with bypass dampers front and rear, and Fox pneumatic bump stops are mounted at all four corners.
The first all-new 2021 Bronco to visit the Baja 1000 will also be on hand with the Bronco R team – a two-door Outer Banks equipped with the heavy-duty Sasquatch™ Package featuring long-travel Bilstein® position-sensitive shocks with internal end-stop control and 35-inch Goodyear off-road tires. It too has HOSS-tuned suspension for high-speed pitch control and greater driver confidence off-road.
Built Wild Extreme Testing
This year’s Baja 1000 race is a platform for the Bronco brand’s durability and validation process. Modeled after Ford F-Series Built Ford Tough durability testing, Bronco Built Wild Extreme Testing takes toughness even further off-road with real-world testing in the harshest environments including the Rubicon Trail, MOAB and across the unforgiving Johnson Valley desert, home of the King of the Hammers off-road competition.
Final validation testing for the Baja mode offered in the Bronco Terrain Management System™ with G.O.A.T. Modes™ will also be performed at the race. It was designed in collaboration with Steele and fellow Bronco off-road racers to optimize throttle responsiveness using anti-lag strategies first employed in the Ford GT to keep the twin turbochargers spooled-up and then mapped a more aggressive shift schedule for maximum engine torque.
Follow the Bronco R race prototype at Baja and the entire Bronco family on Instagram @fordbronco. To learn more about Bronco and Bronco Sport, please visit Ford.com/Bronco.
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, that is committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for and deepen the loyalty of those customers. Ford designs, manufactures, markets and services a full line of connected, increasingly electrified passenger and commercial vehicles: Ford trucks, utility vehicles, vans and cars, and Lincoln luxury vehicles. The company is pursuing leadership positions in electrification, connected vehicle services and mobility solutions, including self-driving technology, and provides financial services through Ford Motor Credit Company. Ford employs about 182,000 people worldwide. More information about the company, its products and Ford Motor Credit Company is available at corporate.ford.com.