Ford Media Center

All-New Bronco Sport Lifestyle Accessory Bundles Enhance the Adventure Right from the Dealer

  • Five lifestyle accessory bundles – Bike, Water, Snow, Camping and Cargo – are tailored to help Bronco Sport owners customize their vehicles and haul more gear to enhance their adventures
  • Packages feature Ford rooftop crossbars coupled with gear-specific accessories from Yakima
  • Bronco Sport owners can also build their own accessory bundle, selecting from more than 100 factory-backed or dealer-installed accessories to ensure their vehicle suits their lifestyle

DEARBORN, Mich., Feb. 9, 2021 – Adventure-ready to its core, the all-new Bronco Sport small SUV is designed with an understanding of what off-road vehicle owners demand from their vehicles. Whether to the top of the ski hill, the bank of the river or the deep-woods campsite, Bronco Sport has the chops to get them there – and their adventure gear as well.

Equipped with customers’ choice of any of five dealer-installed accessory bundles, Bronco Sport can easily transport kayaks, bikes, skis and more. It can also be outfitted to support rooftop camping.

“Every adventure is unique, just as every Bronco Sport owner is unique, and with these accessory bundles it’s easier than ever to make sure your vehicle fits your lifestyle,” said Jovina Young, Bronco Sport marketing manager. “Before it even leaves the showroom, your Bronco Sport is a true reflection of you.”

All five Bronco Sport dealer-installed accessory bundles feature gear-specific equipment from Yakima, available at the time of order and rolled into vehicle financing. Bundle details are:

 

Bike

  • Yakima hitch-mounted bike rack (tilt, two-bike)
  • Roof rail crossbars
  • Yakima roof rack-mounted basket (medium, with net)
  • Ford all-weather floor mats

Water

  • Yakima kayak carrier with locks
  • Yakima awning
  • Roof rail crossbars
  • Ford all-weather floor mats

Snow

  • Yakima hitch-mounted ski/snowsport rack
  • Roof rail crossbars
  • Ford all-weather floor mats

Camping

  • Yakima Skyrise HD two-person rooftop tent
  • Yakima awning
  • Roof rail crossbars
  • Ford all-weather floor mats

Cargo

  • Yakima 16-cubic-foot roof-mounted cargo box
  • Roof rail crossbars
  • Ford all-weather floor mats

Bronco Sport customers also can build their own accessory bundles. Yakima gear represents only a portion of the catalog of more than 100 vehicle accessories Bronco Sport buyers can browse. Learn more at www.ford.com/bronco-sport.

 

About Ford Motor Company

Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams.  The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty.  Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services.  The company does that through three customer-centered business segments:  Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs.  Additionally, Ford provides financial services through Ford Motor Credit Company.  Ford employs about 174,000 people worldwide.  More information about the company and its products and services is available at corporate.ford.com.