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Ford Media Center
Dearborn, MI, June 6, 2022 – Ford is expanding the curriculum and adding locations to its premier training program designed to add more specially trained automotive technicians to a fast-growing field that now includes electric vehicles.
The initiative, known as Automotive Student Service Educational Training (ASSET), is a collaboration between Ford Motor Company, Ford and Lincoln dealers and select community colleges and technical schools. The program provides Ford and Lincoln dealerships and their customers with technicians highly trained in Ford service technologies and diagnostic & repair methods.
Three new Automotive Student Service Educational Training (ASSET) programs are starting this year at the following community colleges:
Also, ASSET will be incorporating Ford EV curriculum including courses on High Voltage Systems Safety, Hybrid Vehicle Components and Operation, Battery Electric Vehicle (BEV) Components and Operation and an introduction to High Voltage Battery Service, as well as a Ford instructor-led class on Hybrid and Electric Vehicle Operation and Diagnosis. Ford has provided 25 PHEV or BEV vehicles to ASSET locations, so students receive hands-on training.
“The ASSET program puts these kids in in the classroom and then in the stall applying it. To me getting those two at the same time is going to give a dealer better technician retention and the student a better understanding of the information,” says Josh Fichter, General Manager, Five Star Ford in North Richland Hills, Texas. Adds Fichter, “It also breeds loyalty because if you’re not proactively growing your own technicians right now, you’re going to be in a world of hurt.”
Ford is also adding a Mobile Service Technician Certification to the ASSET curriculum. This program is a pathway for students that may be sponsored at one of the 300+ dealers in the U.S. currently operating Mobile Service Fleets. The Mobile Service Technician Certification pathway enhances students Maintenance and Light Repair aptitudes early in the program timeline, on their way to becoming more comfortable with larger repairs, working to become an A-level technician and ASSET graduate.
“My experience with ASSET been great,” says Josh Lilley, an ASSET student at Five Star Ford in Dallas, Texas. “As far back as I can remember, I’ve been tinkering on my dad’s first-generation Bronco. I would wholeheartedly recommend this to anyone pursuing an automotive career at the dealership. It’s such a great program, especially if you don’t know anything, they’ll sit you down and help you grow those skills. I learned a lot more than I ever thought I would need or know.”
Over a two-year period, an ASSET student can earn up to 100% of Ford’s Service Technician Specialty Training (STST) credentials, earn an associate degree in Automotive Technology, and have one-year of work experience at a Ford or Lincoln dealership. ASSET graduates also can achieve Ford's High Voltage Systems Certification, in addition to the 12 certifications the program already offers.
Since 1985, more than 12,000 students have graduated from the ASSET program with1800 Ford and Lincoln dealers participating as sponsors. The ASSET program is one of three post-secondary Ford-sponsored automotive training programs through New Ford Tech, an initiative within the company aimed at supporting and growing a solid pool of qualified automotive repair technicians to help meet increasing demand. Learn more at www.newfordtech.com.
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, that is committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for and deepen the loyalty of those customers. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, as well as connected services. Additionally, Ford is establishing leadership positions in mobility solutions, including self-driving technology, and provides financial services through Ford Motor Credit Company. Ford employs about 182,000 people worldwide. More information about the company, its products and Ford Credit is available at corporate.ford.com.