Been hearing lots of great buzz around the new 2024 Ranger. I'm excited to see it launch with available Pro Trailer Backup Assist, which is one of the cool AI-powered software features developed by my team. This feature, along with Pro Trailer Hitch Assist which is available on F-150 and Super Duty, demonstrate how we’re using software to help make the ownership experience better for our customers. If you and your spouse have ever tried to get a trailer hitched or backed into a tricky spot, you’ll get why we jokingly call this a real “Marriage Saver.” 🙂 It can be even more high-stress when you’re alone, in a hurry, or have impatient boaters waiting for their turn at the boat launch. No more yelling at your buddy or your spouse. Glad more people will now have the option to choose Pro Trailer Backup Assist for their new Rangers! Both Pro Trailer Hitch Assist and Backup Assist are available as options on the F-150, F-150 Lightning, and the F Series Super Duty. If you try either out, let me know - I’d love to hear about your experience! #WeAreFord
It’s always so great to see these features that everybody has worked so hard on spread to more vehicles and reach more customers!
This is so cool! And you're right. A total marriage saver 🤣
Fantastic!
Thanks to Mark Kornitschuk, Lyndon Loader, Scott Dodds, Ali Mustafa, Amey Y Karnik, Leonidas Kiliaris, Rahul Mukherjee, Haitham Alanssari, Lily Liu, Nathan Madigan, Tyler Daavettila, Robert Klosek, Don Mattern, Vadivelan Jagadeesan, Mike Bell, Brenton Guthrie,, Anthony Valvona and all involved - great work!