Images, video and audio from this Web site are provided without login for the purpose of editorial use only.
You must contact media@ford.com to obtain approval for advertising, marketing or other commercial users.
Ford Media Center
Today, Ford became the first automaker to participate in a new program that offers Southern California electric vehicle customers compensation for reducing their home energy use during times when the electric grid is most strained. Ford's California Power Response program, offered in partnership with Olivine ClimateResponse® VPP, allows Ford customers to further realize the benefits of driving electric and the value an electric vehicle lifestyle can bring.
Besides benefitting from easy and convenient home charging, Ford customers can now enroll to receive financial benefits by allowing Ford to automatically pause their electric vehicle charging during peak demand periods, with the ability to override the pause if they need to charge sooner. Customers will earn $1/kWh of energy reduced during the peak demand events. To register, eligible customers can follow instructions on the following link.
For more information on the collaboration and program, please see Southern California Edison's press release here.
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford provides financial services through Ford Motor Credit Company. Ford employs about 174,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.