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2023 Ford Bronco

What's New

New for 2023 are Bronco Heritage models highlighted by a two-tone paint job that includes signature Oxford White accents including the modular hardtop roof. A unique Oxford White grille features Race Red “FORD” lettering, while 17-inch aluminum heritage wheels painted in Oxford White and a bodyside stripe dial up the throwback looks.

The 1960s era-inspired squared fenders with Sasquatch-width fender flares provide a visual callback and cover the nearly two-inch wider track. A powder-coated steel capable front bumper with built-in recovery points and integrated fog lamps is standard.

Heritage Limited models add gloss black-painted 17-inch heritage wheels with classic “dog dish” centers, plus an Oxford White-painted lip for more retro flare.

Inside, Bronco Heritage Edition units feature plaid cloth seats and exclusive touches such as an Oxford White instrument panel, center console badging and exclusive front and rear floor liners.

Bronco Heritage Edition is available in five paint options, while Bronco Heritage Limited Edition is exclusively available at launch in Robin’s Egg Blue, which is a throwback color based on Arcadian Blue, available on the original Bronco in 1966. The color Yellowstone Metallic, which is based on the 1971 Ford color Prairie Yellow, is planned for late 2023 model year availability. Peak Blue is planned for the 2024 model year.

Heritage Limited Edition models are differentiated with features that include metal “Bronco” script fender badging, leather-trimmed/vinyl plaid seats with white and Race Red accent stitching and unique Heritage Limited console badging.

New colors: Azure Gray Metallic Tri-Coat and Robin’s Egg Blue

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