Ford Media Center

Commuting Less? Ford Teams up with Pay-As-You-Drive Car Insurance Provider That Could Save Drivers Money

  • New pay-as-you-drive approach to car insurance could especially benefit drivers who have bid farewell to – or at least reduced – their daily commute
  • By Miles is the first insurance provider announced in the U.K. to use Ford’s connected vehicle data to help customers reduce the cost of their car insurance
  • Launching later this year, the new insurance product from By Miles requires no additional hardware, and could save customers hundreds of pounds 1

LONDON, June 24, 2021 – Working from home has become the norm for many of us, with a significant number of people expected to adopt hybrid working practices in the future. In the U.K. alone, it has been reported that working from home has accounted for a 885-million-kilometre reduction in the distance drivers travelled per week. 2

Distance travelled is a key consideration for insurers. Ford now is working with U.K.-based provider By Miles, with the aim of saving money for those no longer making a daily commute and those commuting less. Making use of connected vehicle data from their vehicles, Ford customers could benefit from a pay-per-drive approach with potential associated savings.

“The way we travel has undergone a huge shift that could well have a long-lasting impact. We want to champion the changing needs of drivers who continue to work from home," said Mark Harvey, director, Enterprise Connectivity, Ford of Europe. “Working with By Miles, we aim to use connected vehicle data to help deliver a full suite of innovative new products and services for our customers.”

Insurance products that take into account actual – rather than projected – distance travelled often rely on the installation of a plug-in device. For Ford and By Miles customers, information will instead come directly from the vehicle’s embedded modem, FordPass Connect. No additional device is required. 3

Customers sign up online and the policy is activated by simply accepting a prompt on the in-vehicle screen to share their distance data. Owners are empowered to manage their vehicle data sharing and can control who their vehicle data is shared with and for which purposes.

According to financial review website Finder, 51 per cent of consumers could save £257.97 on their car insurance by getting a policy with By Miles. 1

“The way insurance used to work may not work for everybody. Whatever the new normal looks like, it’s clear that drivers’ needs are changing quickly – and people want fairer, more flexible cover that reflects that,” said James Blackham, CEO and founder, By Miles. “We’re delighted that our pay-by-mile collaboration with Ford will offer drivers a seamless, connected alternative to traditional car insurance.”

The collaboration with By Miles, which fully launches later this year, is one of the first of several partnerships to be announced across Europe that will be enabled by Ford’s connected vehicle technology.

Ford last year made a range of connected vehicle services complimentary for customers across Europe. Ford Power-Up software updates, available to hundreds of thousands of connected Ford vehicles this year – and to 33 million vehicles globally by 2028 – deliver performance and quality updates, as well as new features such as SecuriAlert.

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1 Saving calculated by Finder, based on January 2021 data for representative savings, 51 per cent of customers could save £257.97. (The figure is the difference between the cheapest price found on Seopa Ltd’s comparison site and the average of the five next cheapest prices quoted. Exact savings will depend on your circumstances and how you chose your current insurer.)


3 FordPass Connect (optional on select vehicles), the FordPass smartphone app, and complimentary connected services are required for remote features (see FordPass terms for details). Connected services and features depend on compatible partner network availability. Evolving technology/cellular networks/vehicle capability may limit functionality and prevent operation of connected features. Connected service excludes Wi-Fi hotspot


Chris Seymour
Ford Comms Hub
+44 (0) 207 793 5913


Oliver Baxter
By Miles, Head of Brand, Communications and Product
+44 7935 089233


About By Miles

By Miles is a U.K. company that provides pay-as-you-drive car insurance aimed at those who drive fewer than 7,000 miles a year. The company launched its pioneering pay-by-mile policies in July 2018, using a plug-in device called a Miles Tracker to count mileage, and has now seen over 100 million miles insured on its policies. In 2019, the company launched a new pay-by-mile policy that goes one step further, being the first policy in the world to collect mileage data directly from a car over the internet, without the need for any additional device or software. Drivers pay an upfront sum to cover their car while it’s parked and are then billed at the end of each month for the miles they drive. This offers many drivers the opportunity to cut their bills if they mostly use their cars for regular short trips or at weekends.

By Miles policies are fully comprehensive, underwritten by a panel of insurers including Zurich Insurance plc and Mulsanne Insurance Limited and, as of 31st May 2021, were rated 4.6 out of 5 stars on Trustpilot. By Miles is authorised and regulated by the Financial Conduct Authority and was voted ‘Car Insurance Provider of the Year’ for two years in a row at the Insurance Choice Awards 2020 and 2019.


About Ford Motor Company

Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, that is committed to helping build a better world, where every person is free to move and pursue their dreams.  The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for and deepen the loyalty of those customers.  Ford designs, manufactures, markets and services a full line of connected, increasingly electrified passenger and commercial vehicles:  Ford trucks, utility vehicles, vans and cars, and Lincoln luxury vehicles.  The company is pursuing leadership positions in electrification, connected vehicle services and mobility solutions, including self-driving technology, and provides financial services through Ford Motor Credit Company.  Ford employs about 186,000 people worldwide.  More information about the company, its products and Ford Motor Credit Company is available at


Ford of Europe is responsible for producing, selling and servicing Ford brand vehicles in 50 individual markets and employs approximately 43,000 employees at its wholly owned facilities and consolidated joint ventures and approximately 55,000 people when unconsolidated businesses are included. In addition to Ford Motor Credit Company, Ford Europe operations include Ford Customer Service Division and 14 manufacturing facilities (10 wholly owned facilities and four unconsolidated joint venture facilities). The first Ford cars were shipped to Europe in 1903 – the same year Ford Motor Company was founded. European production started in 1911.

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