Images, video and audio from this Web site are provided without login for the purpose of editorial use only.
You must contact media@ford.com to obtain approval for advertising, marketing or other commercial users.
Ford Media Center
Ford Motor Company today announced the latest recipients of its Conservation and Environmental Grants, with $120,000 being made available to the successful entries. Accepted from Algeria, Bahrain, Egypt, Iraq, Jordan, Kuwait, Lebanon, Morocco, Oman, Qatar, Saudi Arabia, Tunisia, United Arab Emirates and Yemen, the touted projects focused on three main areas: Environmental Education, Protection of the Natural Environment and Conservation Engineering.
Environmental Education
Taking home the top prize in Environmental Education, and a $15,000 purse to implement her project, is Lina Nayel Al Tarawneh’s “Green Mangroves” in Qatar. The proposed outcome of the grant will see hands-on learning occur through free weekly kayak trips to Purple Island, where expeditions catering to school children and individuals, will help raise awareness, and inevitably save the mangroves in the Alkhor region.
Groupe d’ornithologie du Maroc (Gomac), came second securing $12,000 in funding for the preservation of the last significant coastal natural wetland area between the Mohammedia and El Jadida regions in Morocco. The aim of Gomac is to increase local awareness on the importance of the Dar Bouazza Wetlands, which is currently endangered by human activity.
Completing the top three for Environmental Education is an entry from Egypt social development NGO Torathiyat, focused on air and water pollution around rural Giza. The programme – promoting eco-friendly products, correct disposal of bio-waste, and an overall attempt at improving the quality of life for local communities through small-scale interventions – will benefit from the grants scheme to the tune of $9,000.
Natural Environment
Agricultural engineer Ait Hamou Abderrahmane sought to save the traditional beehives of Morocco, by developing and managing them in accordance with organic production methods. Having been drawn to the alarming environmental phenomenon of declining bee numbers, the $15,000 grant offered to Abderrahmane’s cause will help in converting the country’s apiaries from traditional, seemingly random, production to an innovative organic model, which can potentially increase bee numbers in the region.
Arc en ciel scooped second place, and with it $12,000 in funding. The Lebanese Conservation Volunteers (LCV) project, is looking at climate change and how the increasing threat of urbanisation is wreaking havoc on Lebanon’s biodiversity. In order to fight those threats, Arc en ciel, a former recipient of various Ford Grants, is forming a team of conservation volunteers to keep Lebanon’s forests safe. The team will receive intensive theoretical and practical training on conservation.
Tunisia supplied the $9,000-worthy pitch in the Natural Environment segment, where Sarra Arbaoui aims to improve plant salt tolerance using microorganisms – a green biotechnology for adaption to climate changes. In Arbaoui’s project, the focus will be on the adaption of plant species to salt stress.
Conservation Engineering
Lebanon provided the top idea for Conservation Engineering, through the American University of Beirut’s Nature Conservation Centre’s initiative. The Local Conservation and Development with Open and Collaborative Science (LCDOCS) conducts consensus building workshops and provide the scientific resources and training to assess and monitor the results from its Green Map database. With its $15,000 funding, LCDOCS will develop Green Maps, which will be comprised of sites of natural significance and degraded environmental resources in 70 communities across the country.
In Kuwait, headed by Dr. Saleh Al-Muzaini and Ahmad Al-Kofahi, Kuwait Water Association (KWA) will receive $12,000 for its second-placed entry, titled Periodic Statistical Study in Educational Facilities for Measuring the Water Consumption in Kuwait. Kuwait has the highest water consumption level in the world, with a daily average of around 500 litres per capita. KWA will collect and analyse data obtained from schools and provide the government with its findings in the hope a better level of water conservation can be observed in the future.
Rounding out the top three, and the final award of the main three categories, is Morocco’s fight against plastic bags. A programme of education and awareness for the benefit of students, led by Aicha El Moutaouakkel and with the help of a $9,000 grant, the project hopes to eventually, once and for all, eliminate the use of plastic bags for the sake of the environment.
Special Categories
In the latest edition of the programme, there are two further winners, each of a $6,000 Ford Grant. Christopher Narinder Singh Poonian from the University of Nottingham in the United Kingdom put forward the idea of working with the Bedouin fishing communities of Egypt’s South Sinai to conserve their coral reef fisheries using cultural and traditional knowledge. The project, which ties the old with the new, is a worthy recipient of the Best in Community Engagement grant.
The Best in Research grant went to Sarra Arbaoui, who added the $6,000 Special Categories win to her third-place Natural Environment grant, giving her green biotechnology for adaption to climate change a full $15,000 in funding for the future. Salt tolerance in crops allows for more effective use of poor quality irrigation water and marginal soil, but also helps mitigate yield loss. While her attention is currently on Tunisia, this could be something the whole world might one-day benefit from.
“Ford Motor Company is dedicated to preserving the environment for future generations and providing ingenious environmental solutions that contribute to a sustainable planet,” said Jacques Brent, president Ford Middle East and Africa. “Initiatives such as Ford’s Conservation and Environmental Grants programme evidence a commitment to encourage, support and reward the actions of individuals, groups and non-profit organisations in achieving the same goal.”
In its 16 years of existence, Ford Grants has become one of the largest corporate initiatives of its kind in the region, created to empower individuals and non-profit groups that are donating their time and efforts to preserve the environmental well-being of their communities.
Since its inception, the Ford Motor Company Conservation and Environmental Grants programme has received support and recognition from various governmental and non-governmental environmental authorities from around the Middle East, including the World Wide Fund for Nature, the Emirates Wildlife Society, the Arab Forum for Environment and Development (AFED) and UNESCO Doha.
Recipients are chosen by an independent panel of judges consisting of academics and leaders from regional environmental organisations. The judges are seasoned environmentalists or academicians from the region carefully selected based on geographical coverage, age and gender equality. They look for initiatives that demonstrate a well-defined sense of purpose, a commitment to maximising available resources, and a reputation for meeting objectives and delivering planned programmes and services.
Ford Motor Company is a global automotive and mobility company based in Dearborn, Michigan. With about 201,000 employees and 62 plants worldwide, the company’s core business includes designing, manufacturing, marketing and servicing a full line of Ford cars, trucks and SUVs, as well as Lincoln luxury vehicles. To expand its business model, Ford is aggressively pursuing emerging opportunities with investments in electrification, autonomy and mobility. Ford provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products and services, please visit www.corporate.ford.com.
Ford’s history in the Middle East goes back more than 60 years. The company’s local importer-dealers operate more than 155 facilities in the region and directly employ more than 7,000 people, the majority of whom are Arab Nationals. For more information on Ford Middle East, please visit www.me.ford.com
Ford Middle East is also a responsible corporate citizen with currently three CSR initiatives running in the region including the Ford Motor Company Conservation & Environmental Grants, Ford Warriors in Pink® breast cancer awareness campaign and Ford Driving Skills for Life safe driving awareness programme for young drivers and teens.