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Ford Middle East revs up to celebrate an outstanding year of sales in 2023, marking a 63% rise over 2022 across the region. This impressive achievement was fueled by the stellar performance of vehicles such as the Ford Territory, Ford Taurus, Ford F-150, and Ford Expedition.
Sixty years after its debut, the all-new Ford Mustang brings its unique blend of muscular design and exhilarating performance to the Middle East. Now in its seventh generation, the all-new Mustang adds a fresh chapter to an icon, delivering the looks, drive, and roar expected of the world’s best-selling sports car over the past ten years.
Delve into the nuanced findings of Ford's Annual Trends Report as we explore the attitudes of UAE and Saudi citizens relating to self-care, work-life balance, AI optimism, sustainability, and evolving family dynamics.
Ford Middle East has begun 2024 with the appointment of Ravi Ravichandran as President as it gears up to deliver reimagined customer experiences, launch exciting new vehicles, sustain brands and sales growth, and lay the groundwork for bringing its electric vehicles to the region starting 2025.
For adventurers who need to tow, the Ford Next-Gen Ford Everest ’s rugged capability, innovative technologies and smart safety features make hitching and hauling easier, safer, and more convenient than ever.
Ben Barker, Chris Mies, Dennis Olsen, Andy Priaulx and Frédéric Vervisch join previously announced drivers Joey Hand, Dirk Müller, Harry Tincknell and Mike Rockenfeller on the Ford Performance Mustang GT3 team in 2024.
A groundbreaking ceremony was held at the site of the upcoming DB Schenker - Ford Parts Distribution Center (PDC) in Dubai Logistics District, part of Dubai World Central (DWC). Set to commence operations in January 2025, the 41,792-sq-m facility will be a consolidated storage and distribution site, ensuring better availability of parts, optimizing inventory management, and enhancing customer service.
As the Ford Performance team prepares for one of its busiest years in living memory, the Mustang GT3 team have been preparing for the first big race of 2024 – the Rolex 24 at Daytona. The cameras have been behind the scenes throughout to capture the highs and lows of testing and this documentary series is the result, titled ‘Mustang Endurance’.
Tucked away beneath the wing mirror on the Ford Everest is a tiny little sensor with an enormous role to play in customer safety.
This little piece of equipment is called the outside air temperature (OAT) sensor, and it’s one of the most important sensors in your Everest, said Sandy Fragapane, Ford’s Climate Control Attribute supervisor for ICE Propulsion and Thermal Systems.
“Without the information gathered by the temperature sensor, features like the front and rear parking sensors and the air-conditioning system wouldn’t function properly. It really is that critical,” said Fragapane.