Tucked away beneath the wing mirror on the Ford Everest is a tiny little sensor with an enormous role to play in customer safety. This little piece of equipment is called the outside air temperature (OAT) sensor, and it’s one of the most important sensors in your Everest, said Sandy Fragapane, Ford’s Climate Control Attribute supervisor for ICE Propulsion and Thermal Systems. “Without the information gathered by the temperature sensor, features like the front and rear parking sensors and the air-conditioning system wouldn’t function properly. It really is that critical,” said Fragapane.

The high-performance 292kW Ford Ranger Raptor was designed and engineered to deliver maximum thrills on- and off-road.

Have you always wanted to explore new places and take on challenging terrain? With the Next-Gen Ford Ranger, you can do so effortlessly.

Whether you’re scrambling up the side of a mountain or towing a trailer, Next-Gen Ford Everest is filled with cutting-edge technologies to get you there and back again. From Everest’s Selectable Drive Modes which optimise vehicle performance to suit a range of different conditions - to its sophisticated surround view cameras and electronic rear differential lock, off-road adventures are even more achievable.

Whether conquering off-road trails or city traffic, the Next-Gen Ford Everest’s driver assist technologies and safety systems are designed to help owners and their families explore with confidence.

The Next-Gen Ford Everest makes its Middle East debut for the first time ever, blending adventure-ready capability with exceptional comfort and customer-focused technology in a rugged, refined, and fun-to-drive SUV.

When the first-ever Mustang GTD takes on the 73 curves of the Nürburgring, it will be targeting a sub-7-minute time thanks to active aerodynamic tech never before used on a street legal Ford car and illegal in GT3-class race cars.

Distinguished by a remarkable heritage that spans two decades and has delighted passengers across more than 100 countries worldwide, the eagerly anticipated Next-Generation Everest is set to make its much-awaited Middle East debut after being put through its paces by Ford’s global testing program.

Following its success in Saudi Arabia, the Henry Ford Entrepreneurship Academy (HFEA) has returned to the region, hosting a series of workshops hosted at the Higher Colleges of Technology - Dubai Women’s Campus to help upskill the UAE’s next generation of businesswomen.

Deep inside a metal storage garage hidden behind a wind tunnel building in Allen Park, Mich., a handful of team members gathered in 2021 for a new, after-hours mission that on paper felt like an impossible dream: design a Mustang to take on the best of European sports cars.

With its dominant market share in the sedan space, the Ford Taurus continues to captivate drivers across the region. From its groundbreaking introduction in 1985 to the all-new model, we explore the Taurus' enduring legacy of quality and innovation.

Next-Generation Ford Ranger is the most versatile ever and it’s about to make carrying longer items much easier. Whether it’s a kayaks, a door, ladders, and bicycles, Ford’s unique Sliding Load Rack and Folding Roof Rack allow owners to load items spanning the length of the roof and load box. Together they’re known as the Flexible Rack System (FRS) 1.

No matter if you’re at work, with family or at play, safety is paramount, and the next-gen Ford Ranger will offer some of the latest in crash protection features and driver assistance technologies delivering more confidence on the road.

An extreme racing version of the Ford Ranger will lead the expansion of Ford Performance global off-road racing to include the famed Dakar Rally in 2024 and beyond.

The best-known sports car will compete in the world’s most iconic endurance race as the Ford Mustang GT3 takes on the challenge of the 24 Hours of Le Mans in June 2024.

The Ford Ranger has built a reputation around the world for being a tough and capable pickup, with more and more customers trusting it to deliver years of dependable service for both work and play.

From its bold F-O-R-D grille to its strong shoulder line, Ford Ranger Raptor is every inch Built Ford Tough while also incorporating an aerodynamic design that helps reduce drag and improve performance and efficiency.

Less than two quarters into full deployment, the teams behind the Ford+ growth plan’s new customer-centered business segments are redefining customer value, while at the same time reducing cyclicality, improving capital efficiency, and generating profitable growth and strong free cash flow.

With an athletic exterior and premium interior, the Next-Generation Ford Ranger is the result of deep customer insight, developed through extensive customer research into what makes a great pickup.

Ford Middle East put the global pickup world on notice by revealing the smartest, most versatile and most capable Ranger ever – delivering an even more desirable pickup partner for customers.