Ford U.S. retail sales gain 17% in Q4, driving full-year 2024 retail gains of 6% - twice the rate of the estimated overall retail industry.

Ford Performance and M-Sport will compete in the rally’s T1+ category with the purpose-built Raptor T1+ and a team of skilled drivers.

Ford has launched over 70 improvements to the Bronco line aimed at enhancing the customers’ experience with their Bronco vehicle.

In the heart of Baja California, Ford Performance celebrated an extraordinary achievement: a two-truck victory in the 2024 Baja 1000.

2025 Ford Bronco arrives with new standard equipment and refinements for every trim.

A must-have lineup of Ford trucks and SUVs is creating new opportunities to help customers imagine, build and show off the ride of their dreams with Ford Custom Garage personalization kits.

Ford reported third-quarter 2024 results that indicate the long-term value creation made possible by a winning lineup of internal combustion, hybrid and electric vehicles for retail and commercial customers combined with an advantaged strategy and global footprint.

A Baja 1000-winning legendary name returns to the Ford lineup.

Ford Performance returns to the 2024 Rebelle Rally with a five-truck lineup, as it continues its partnership with the all-women's off-road competition.

The new 2025 Bronco Free Wheeling appearance package has arrived with a burst of red, orange, and yellow style inspired by Ford’s Free Wheeling trucks, vans and Broncos of the ‘70s and ‘80s.  

Ford believes it will take more than jumbo rebates to truly break through with the estimated 19 million people in the U.S. interested in electric vehicles. It will take convenience, peace of mind, and expert service.

The Sasquatch has been part of American folklore for centuries – and one lucky Bronco fan is going to win a one-of-a-kind Bronco Sasquatch Searcher SUV to help them find it.

Ford engineers have delivered significant low-end torque and horsepower improvements to the 3.0-liter EcoBoost® engine in the Ranger Raptor and Bronco Raptor thanks to a new software calibration from Ford Performance Parts.

Todd Willing leads design for Ford and Lincoln brand vehicles worldwide.

Bronco® Sport is upgraded for 2025 with increased capability, advanced new technologies and modular, accessory-ready functional updates inside and out.

Something Big Coming to Bronco Sport Aug. 26

Ford and N+ – a leader in cycling technology – bring the spirit and performance of Bronco and Mustang to two wheels through a lineup of new officially licensed e-bike models.

Customers exercising “freedom of choice” made Ford the No. 1 gas, No. 2 electric and No. 3 hybrid vehicle brand in the U.S. and the company remains confident in full-year 2024 results.

Ford today received revised incentive offers consistent with previously announced changes to BlueOval Battery Park Michigan and other jobs and investments in Michigan.

The heritage of Ford Motor Company with the armed forces and veterans is an inspiring one that is not too well known.