Ford U.S. retail sales gain 17% in Q4, driving full-year 2024 retail gains of 6% - twice the rate of the estimated overall retail industry.

Ford Performance and M-Sport will compete in the rally’s T1+ category with the purpose-built Raptor T1+ and a team of skilled drivers.

Ford has launched over 70 improvements to the Bronco line aimed at enhancing the customers’ experience with their Bronco vehicle.

In the heart of Baja California, Ford Performance celebrated an extraordinary achievement: a two-truck victory in the 2024 Baja 1000.

2025 Ford Bronco arrives with new standard equipment and refinements for every trim.

A must-have lineup of Ford trucks and SUVs is creating new opportunities to help customers imagine, build and show off the ride of their dreams with Ford Custom Garage personalization kits.

Ford reported third-quarter 2024 results that indicate the long-term value creation made possible by a winning lineup of internal combustion, hybrid and electric vehicles for retail and commercial customers combined with an advantaged strategy and global footprint.

A Baja 1000-winning legendary name returns to the Ford lineup.

Ford Performance returns to the 2024 Rebelle Rally with a five-truck lineup, as it continues its partnership with the all-women's off-road competition.

The new 2025 Bronco Free Wheeling appearance package has arrived with a burst of red, orange, and yellow style inspired by Ford’s Free Wheeling trucks, vans and Broncos of the ‘70s and ‘80s.  

Ford believes it will take more than jumbo rebates to truly break through with the estimated 19 million people in the U.S. interested in electric vehicles. It will take convenience, peace of mind, and expert service.

The Sasquatch has been part of American folklore for centuries – and one lucky Bronco fan is going to win a one-of-a-kind Bronco Sasquatch Searcher SUV to help them find it.

Ford engineers have delivered significant low-end torque and horsepower improvements to the 3.0-liter EcoBoost® engine in the Ranger Raptor and Bronco Raptor thanks to a new software calibration from Ford Performance Parts.

Todd Willing leads design for Ford and Lincoln brand vehicles worldwide.

Bronco® Sport is upgraded for 2025 with increased capability, advanced new technologies and modular, accessory-ready functional updates inside and out.

Something Big Coming to Bronco Sport Aug. 26

Ford and N+ – a leader in cycling technology – bring the spirit and performance of Bronco and Mustang to two wheels through a lineup of new officially licensed e-bike models.

Customers exercising “freedom of choice” made Ford the No. 1 gas, No. 2 electric and No. 3 hybrid vehicle brand in the U.S. and the company remains confident in full-year 2024 results.

Ford today received revised incentive offers consistent with previously announced changes to BlueOval Battery Park Michigan and other jobs and investments in Michigan.

The heritage of Ford Motor Company with the armed forces and veterans is an inspiring one that is not too well known.

Ford's first-ever Proud to Honor: Bronco Off-Roadeo gave veterans, military families, and survivors an opportunity to celebrate service and create memories.

Ford leaps 14 spots to No. 9 from No. 23, Bronco Sport was named best small SUV for initial quality, and Lincoln also improves its performance.

This October, Ford will make Tennessee home to the fifth Bronco Off-Roadeo adventure driving school, where owners and enthusiasts can receive instruction on how to take Bronco family SUVs off-road.

Ford Motor Company again solidified its position as the No. 1 American automaker in terms of vehicles assembled1, vehicles exported from America to other countries3 and hourly workers employed. Ford earned the top spot for the sixth consecutive year, the latest data from S&P Global Mobility shows.

Under dramatically darkened skies, and in front of owners at the Bronco Off-Roadeo Texas, Ford introduced the 2024 Bronco Raptor Black Appearance Package.

Across gas and hybrid vehicles, an increasing preference for hybrid trucks and SUVs helped deliver Ford the best-ever quarterly hybrid sales record.

Ranger Raptor Assault School is a new, exclusive owner experience designed specifically for the Ranger Raptor.

With hotel rooms virtually sold out, Ford is offering Bronco and Bronco Sport customers a special opportunity to experience the upcoming total solar eclipse on April 8 at Bronco Off-Roadeo just outside Austin, Texas.

Ford Bronco 4600 once again took on and conquered one of the toughest tests in the off-road race calendar in its third King of the Hammers appearance.

Ford Performance and Ford Bronco are set to take on the rugged terrain of Johnson Valley once again with a strong lineup of drivers and teams competing at the King of the Hammers off-road race.

Ford will create nearly 900 new jobs and add a third crew at Michigan Assembly Plant to increase production of the popular Bronco and Bronco Raptor sport-utility vehicles and the all-new Ranger and Ranger Raptor pickups.

Ford engineers in Cologne launched an innovative research project to explore how olive tree pruning waste could be re-purposed to create auto part prototypes.

– Ford continued to broaden consumers’ options in 2023, solidifying its leadership in gas vehicle lines with its best-selling trucks and vans, while also accelerating sales of its electric and hybrid vehicles to new records.

Ford and Sydney Sweeney, in collaboration with Dickies, launch a new workwear line.

Ford off-road vehicles lead the way in the stock classes, clearing 1,200 miles of rugged terrain up the Baja Mexico peninsula.

Ford Performance is set to enter and compete in the 56th SCORE Baja 1000, one of the most grueling off-road races on the planet, with two of its most capable stock-based race vehicles – Bronco Raptor and F-150 Raptor R.

Outdoor and off-road enthusiasts across America now have access to Ford's Bronco Off-Roadeo, through a newly designed Half-Day Adventure at one of four unique U.S. locations. 

Ford Performance Parts is showing custom concept packages at this year’s SEMA Show that will be available to customers starting in 2024.

Ford’s third-quarter 2023 results illustrated how the company is beginning to fulfill the growth potential of the customer-focused Ford+ plan – and underscored the vital role of higher quality and lower costs in driving profitability.

Bronco® brand has once again showcased its Built Wild™ capability in the Rebelle Rally off-road navigation competition, with the Ford Performance team of Melissa Clark and Jessica Moore securing an unmatched fourth-consecutive victory for Bronco Sport in the X-CROSS Class and Laura Wanlass and Maria Guitar taking the bronze in the 4x4 Class.

Ford posted gains across its portfolio of gas, electric and hybrid vehicle lines in the third quarter.

Everything you need to know about the Ford Performance Motorsports strategy.

Everything you need to know about the 2024 Ford Bronco Sport.

Ford is sponsoring five teams at this year's Rebelle Rally, with four teams trying to extend the multi-year success of Bronco® and Bronco® Sport, while the fifth strives to complete the grueling course in the all-electric Mustang Mach-E® Rally.

Everything you need to know about the 2024 Ford Bronco and Ford Bronco Raptor.

Continuing to give Bronco owners new choices, Ford is adding new options to the flagship Bronco Raptor for 2024, just in time for Broncos 58th birthday.

It’s time (once again) to get into the free-wheelin’ spirit with the 2024 Ford Bronco Sport Free Wheeling special edition, a new addition to the Bronco Sport family inspired by the Ford Free Wheeling trucks, vans and Broncos of the 1970s.

As the threat of wildfires increases, Ford Motor Company and the Bronco Wild Fund are donating a Bronco Badlands® SUV with Sasquatch® off-road package to the National Park Service.

Today, Ford Motor Company, the Ford Fund and Team Rubicon announce Team Rubicon Powered by Ford, a new disaster relief initiative that will serve the growing number of communities across the United States that are impacted by hurricanes, tornadoes, earthquakes and wildfires.

Ford has combined the latest wind tunnel technology with the equivalent of a vehicle-sized treadmill to help create its next-generation of production vehicles, including the all-new Mustang Dark Horse.

The best-known sports car will compete in the world’s most iconic endurance race as the Ford Mustang GT3 takes on the challenge of the 24 Hours of Le Mans in June 2024.

Less than two quarters into full deployment, the teams behind the Ford+ growth plan’s new customer-centered business segments are redefining customer value, while at the same time reducing cyclicality, improving capital efficiency, and generating profitable growth and strong free cash flow.

Proven globally to be ready for adventure, the all-new 2024 Ford Ranger pickup is built to enable owners to do more of what they love outdoors, with smart new features to explore new places and take on new challenges.

The wait is over; the all-new 2024 Ford Ranger Raptor is coming to North America. Raptor is based on a proven legacy of performance and built with uncompromised suspension design, power, purposeful technology, and rugged styling.

According to Ford CEO Jim Farley, the first quarter of organizing around and running the company on behalf of distinct customer groups produced solid operating results and a glimpse of the promise of its Ford+ growth plan.

Real adventures seldom happen where streets are paved. That’s why Ford is making it easy to discover, plan and share off-road journeys with the new Bronco® Trail App.

Trevor Worthington, who for the past year has led vehicle programs for Ford Blue’s gas-powered and hybrid vehicles, is retiring from the company effective April 28.

Ford’s iconic vehicles, commercial and EVs drove a first-quarter sales increase of 10.7 percent making the Blue Oval America’s best-selling brand.

Ford is celebrating April 4 – also known as 4x4 Day – as America’s top brand and seller of 4x4 trucks and SUVs in 2022.

An actor restoring a Bronco. A professional stunt driver defying stereotypes. A big wave surfer with a passion for trucks. These are drivers that will be featured the next chapter of Ford Motor Company’s “Built Ford Proud” campaign.

Ford is increasing production at manufacturing plants across North America to meet strong customer demand for vehicles including Mustang Mach-E, F-150 Lightning, Bronco Sport and Maverick.

Ford Bronco® and Ford Performance continue to reign over the grueling terrain of Johnson Valley, California, repeating last year’s 1-2-3 podium sweep in the 18th annual King of the Hammers Ultra4 4600 stock class.

Beginning this summer, new Bronco Raptor SUV owners will be able to put the Bronco Raptor through an Ultra4 Racing-inspired, desert-dune conquering and Baja rock-crawling adventure outside of Las Vegas.

Ford Performance and Bronco® will compete in the 17th annual King of the Hammers Ultra4 off-road racing event that combines high-speed desert running with extreme rock crawling to showcase Bronco’s Built Wild™ advanced off-road technologies and capabilities.

After more than two decades, Ford is returning to Formula 1. The iconic American automaker and Red Bull Powertrains are entering into a long term strategic technical partnership for the development of the next-gen hybrid power unit to be used from the 2026 Formula 1 season onwards.

The Journey is as Important as the Destination.

The 2023 Ford Bronco® is Built Wild™.

Edmunds, a trusted guide in car shopping for over 50 years, has named the Ford F-150 as its Top Rated Truck – for the third consecutive year – and the F-150 Lightning as its Top Rated Electric Truck for 2023.

Announced today, the 2023 Ford Bronco® and 2023 Ford Maverick® have been recognized by Car and Driver in the “10Best Trucks and SUVs” list.

Everything you need to know about the 2023 Ford Maverick.

Ford Motor Company will urge owners of 2020-2023 MY Bronco Sport and Escapes with 3-cylinder, 1.5L engines to visit their dealership to inspect for a potential cracked fuel injector.

Elevating its adventure game, Ford is introducing a new off-road package that brings increased capability and style with the new Bronco Sport Black Diamond Off-Road Package and is expanding Bronco Off-Roadeo access for customers that purchase a new 2023 Bronco Sport vehicle.

Ford Motor Company (NYSE: F) today reported its October 2022 U.S. sales results.

Ford has teamed up with leading aftermarket builders and parts manufacturers to deliver 10 unique versions of its hottest vehicles, highlighting the ways customers can personalize their rides with hundreds of Ford Performance Parts and Ford Licensed Accessories.

Earning a three-peat in the Rebelle Rally’s X-Cross™ class, Bronco Sport once again proves that Bronco, Ford’s outdoor brand of only-4x4 vehicles is furthering adventure for novice and off-road pros through its Built Wild innovative design, capability and durability.

Bronco, Ford’s outdoor brand of Built Wild and only-4x4 SUVs, will attempt to make it three victories in a row at the Rebelle Rally’s X-Cross bone stock class when it takes Bronco Sport™ back to the event today. The Bronco Sport will join a Bronco two-door and four-door at the all-woman outdoor navigation competition.

Ford Motor Company (NYSE: F) today reported its September 2022 U.S. sales results. Click here or visit media.ford.com to view the news release.

Ford Motor Company today is accelerating the Ford+ plan for growth and value creation with key leadership changes to support the development of breakthrough electric vehicles at scale, strengthen its internal combustion product line and transform the company’s global supply chain management.

The Detroit Auto Show is back in the Motor City for the first time in over three years, offering attendees a fresh chance to get up close and personal with a slew of new Ford vehicles – including the all-new, seventh-generation Mustang that debuts Sept. 14.

Bronco® brand is taking trail riders to their off-road roots with the introduction of the 2023 Bronco and Bronco Sport™ Heritage and Heritage Limited editions.

Following the success of the 2022 Maverick, Ford is expanding its compact truck lineup with the new 2023 Maverick Tremor™ Off-Road Package, one of Ford’s hottest products becoming available as the company again begins taking new customer orders for its lineup of high-demand vehicles.

Two highly respected Ford Motor Company senior leaders – Hau Thai-Tang and Frederiek Toney – have announced they will retire later this year, and Ford said Dave Bozeman is joining the company to help advance the Ford+ plan after successful tenures at Amazon, Caterpillar and Harley-Davidson.

Today, on its 119th anniversary, Ford Motor Company is making a century of its archival material available to the public through a new online database called the Ford Heritage Vault.

Ford is expanding the curriculum and adding locations to its premier training program designed to add more specially trained automotive technicians to a fast-growing field that now includes electric vehicles.

From behind the wheel, the extreme off-road capability of the Ultra4-inspired 2022 Bronco Raptor™ is complemented by a dynamic display in a fully customizable 12-inch digital cluster that illustrates the optimization enabled by each drive mode.

Ford and Lincoln customers with Amazon Alexa Built-in can now teach Alexa to perform vehicle functions based on their preferred phrasing thanks to new, enhanced Car Control capabilites.

Ford Motor Company (NYSE: F) today reported its March 2022 U.S. sales results.

When Rachel Sampson took delivery of her 2021 Ford Bronco® last November, she joined a growing number of Americans choosing a four-wheel-powered vehicle to expand their capabilities in outdoor experiences.

Jon Williams is general manager, Ford Blue in Europe, effective April 1st, 2022. He reports to Kumar Galhotra, President Ford Blue. In this role, Williams is responsible for the Ford’s iconic ICE and Hybrid nameplates in Europe including Puma, Kuga, Focus, Bronco and Mustang

The 2022 Ford Explorer® and Bronco® Sport SUVs have earned TOP SAFETY PICK+ awards from the Insurance Institute for Highway Safety, the highest possible rating issued by the independent, non-profit group.

Ford Motor Company (NYSE: F) today reported its February 2022 U.S. sales results.

Ford is continuing to transform its global automotive business, accelerating the development and scaling of breakthrough electric, connected vehicles, while leveraging its iconic nameplates to strengthen operating performance and take full advantage of engineering and industrial capabilities.

For off-roaders looking to go further off the grid, Ford today is debuting the new 2022 Ford Bronco® Everglades™ special edition – an SUV born to breathe when the air gets thick and designed to press on when the trail turns others around.

With a podium-sweep at the 2022 King of the Hammers, and nearly one-year-to-the-day from the vehicle’s debut at the very race weekend, Bronco Brand and Ford Performance are solidifying the Built Wild™ off-road racing legacy of the Bronco 4600 stock class race vehicles.

Ford Mustang, the iconic sports car that created the pony car segment, will lead Ford’s return to global sports car racing as Ford Performance prepares a new GT3 race car for competition in 2024.

Ford Motor Company and the Pope Francis Center in Detroit will auction a unique Bronco® paying homage to the original 1966 Ford Bronco at the annual Barrett-Jackson Auction in Scottsdale, Arizona, on Thursday.

Two icons that have tackled off-road terrain for years are coming together to take on even more: Bronco® and Raptor™. Built for desert running and boulder crawling, the all-new 2022 Ford Bronco Raptor gives off-roaders next-level performance.