Innovate Mobility Challenge: City Mobility, Lisbon, Portugal

Fact Sheet: City Mobility

On the narrow streets of Lisbon, congestion has worsened with population growth due to the mountains and hills surrounding the city – making the task of moving goods and services around even more difficult.

Ford asked developers to reimagine urban mobility by looking at how technology and data – big data, real-time data, data integrated into systems – could streamline the process of getting people and goods around efficiently, reducing congestion and saving time and money.

Smartaxi was named the grand prize winner.

Smartaxi is a smartphone app that helps taxi drivers respond to demand for cars quickly and efficiently. The app crowd-sources location data from taxi drivers to produce heat maps showing where cabs are needed and where passengers are headed – saving taxi drivers wasted time and fuel looking for fares. By using predictive analysis, Smartaxi can also help direct taxi drivers to locations in the city where demand is likely to increase over the next 24 hours – ensuring drivers have more fares and customers can find a car when they need one.

About Ford Motor Company

Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford provides financial services through Ford Motor Credit Company. Ford employs about 174,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.