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Ford Is Biggest Winner in Edmunds.com Most Popular Awards
Eight Ford vehicles are among the most researched vehicles on Edmunds.com – more than any other brand
Ford dominates the van category of the Edmunds awards, with Ford Transit and Transit Connect ranking among the top three vehicles
Edmunds 2015 Most Popular awards are based on the number of unique monthly visits for car shopper consideration over the first 10 months of 2014
Ford F-150, Expedition, Explorer, Mustang, Shelby GT500, Fiesta, Transit van and Transit Connect are recipients of the Edmunds.com 2015 Most Popular awards.
These Ford vehicles rate among the top three most-researched vehicles in their respective categories on the website over a 10-month period.
Ford vehicles are among the top vehicles in seven out of 22 Edmunds categories, with Ford Transit and Transit Connect being the most researched in the van category.
“We are proud to see more interest in Ford vehicles than any other brand on Edmunds.com,” said Chantel Lenard, Ford director, U.S. Marketing. “The fact so many people are researching Ford vehicles shows our product portfolio is truly world-class and we offer the vehicles customers want.”
The awards are determined based on the number of unique visitors to Edmunds.com researching a vehicle’s inventory, model detail, reviews, and build and price pages from Jan. 1 to Oct. 31, 2014.
“Of all brands, Ford earned the most consideration from in-market car shoppers in 2014,” said Edmunds.com CEO Avi Steinlauf. “This bodes well for a great year in 2015.”
About Ford Motor Company
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford provides financial services through Ford Motor Credit Company. Ford employs about 175,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.