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Ford Media Center
DEARBORN, Mich., July 6, 2015 – School may be out, but safe driving is still in session. This summer, more than 1,500 teens will attend free camps across six states where they will learn important safe driving tips that are not always taught in driver’s education, such as how to handle a vehicle on slippery pavement or react to a deer or other animal in their path.
Teens attending the Ford Driving Skills for Life (DSFL) hands-on camps will also learn the dangers of impaired driving through the use of a special suit and goggles that mimic how being under the influence of alcohol or drugs slows movements, reduces coordination and blurs vision.
This first-ever Ford DSFL summer tour for teens – as well as their parents – begins July 7 in Fargo, North Dakota. Through July and August the tour will also visit Iowa, Nebraska, South Dakota, Wisconsin and Wyoming.
“Our program is focused on providing young and inexperienced drivers with the training and tools they need to stay safe behind the wheel,” said Jim Graham, manager, Ford Driving Skills for Life. “We are excited to bring this program to these states for the first time as we look to provide an extra step in the learning process for new drivers.”
In partnership with the Governors Highway Safety Association (GHSA), the summer camps are being held at a time of year when teens run a higher risk of driving accidents as they travel for jobs and other activities.
“Summer is an especially risky time for teen drivers,” said Jonathan Adkins, GHSA executive director. “More teen driving-related deaths tend to occur in June, July and August than any other month. So it’s particularly timely that Ford Driving Skills for Life is taking its show on the road, hitting six states during the heart of this dangerous driving season.”
Below are additional details of the tour:
Summer camp stops will feature four half-day sessions, with each session covering the full DSFL curriculum of vehicle handling, hazard recognition, speed management and space management. Participants are asked to register for only one of the available half-day sessions.
Motor vehicle crashes continue to be the leading cause of death among American teenagers. According to the CDC, teen drivers are three times more likely than more experienced drivers to be in a fatal crash, and drinking any alcohol greatly increases this risk. Based on a 2012 study by the CDC, the six states participating in the summer tour ranked among the highest percentage of high school teens ages 16 years or older who said they drink and drive.
To address these startling statistics, the Ford DSFL summer camps feature expanded discussion about impaired driving through the use of the special impaired driving suit and goggles.
Parents are encouraged to participate with their teens at the summer camps because of the significant role they play in shaping their children’s driving habits. The curriculum is relevant to new and experienced drivers alike, offering hands-on ride-and-drive courses and classroom material focused on vehicle handling, hazard recognition, speed management and space management.
Ford DSFL was established in 2003 by Ford Motor Company Fund, GHSA and a panel of safety experts with the mission of teaching newly licensed drivers the necessary skills for safer driving, and the importance of making good decisions while on the road. By the end of 2015, DSFL will have conducted hands-on training in all 50 states since the program first began.
For the full DSFL summer tour schedule and to register, please visit www.drivingskillsforlife.com. Registration is limited and signed consent forms are required along with a valid driver’s license or permit.
Ford Motor Company Fund and Community Services is committed to creating opportunities that promote corporate citizenship, philanthropy, volunteerism and cultural diversity for those who live in the communities where Ford does business. Established in 1949 and made possible by Ford Motor Company profits, Ford Motor Company Fund supports initiatives and institutions that foster innovative education, auto-related safety, and American heritage and legacy. National programs include Ford Partnership for Advanced Studies, which provides high school students with academically rigorous 21st century learning experiences, and Driving Skills for Life, a teen-focused auto safety initiative. The Ford Volunteer Corps, established in 2005, continues Ford’s legacy of caring worldwide. Through the Volunteer Corps, salaried employees, union members, retirees and their families participate in a wide range of volunteer projects in their communities. For more information on programs made possible by Ford Motor Company Fund and Community Services, visit www.drivingskillsforlife.com.
Ford Motor Company is a global company based in Dearborn, Michigan. The company designs, manufactures, markets and services a full line of Ford cars, trucks, SUVs, electrified vehicles and Lincoln luxury vehicles, provides financial services through Ford Motor Credit Company and is pursuing leadership positions in electrification; mobility solutions, including self-driving services; and connected services. Ford employs approximately 188,000 people worldwide. For more information regarding Ford, its products and Ford Motor Credit Company, please visit www.corporate.ford.com.