Ford Media Center

Ford and Foreigner Rock Then Roll 4 UR School

  • Ford’s Rock Then Roll 4 UR School initiative will take place in tandem with Foreigner concerts this October
  • High school choirs can submit a video clip of their choir performing “I Want to Know What Love Is” for the chance to go on to perform the song on stage at a concert with Foreigner
  • Choir members will also have the opportunity to rehearse with a Foreigner band member at a local Ford dealership and host a Drive 4 UR School event to raise up to $6,000 for their music program.

DEARBORN, Mich., Aug. 24, 2015 – Ford Motor Company announced today its popular high school fundraising program – Drive 4 UR School – will collaborate with the rock band Foreigner to create and host special choir fundraisers in select states. The initiative, Rock Then Roll 4 UR School, will take place in tandem with Foreigner concerts this October.

“We are delighted to partner with such an iconic and influential band like Foreigner to provide support and visibility for high school choir programs,” said Tracy Magee, Ford experiential marketing manager. “Rock Then Roll 4 UR School is a unique iteration of our popular Drive 4 UR School and Drive 4 UR Community fundraising programs, and we’re hopeful it will inspire local communities to support students and their passion for music.”

How it works
In select concert cities, high school choirs will have the opportunity to submit a video clip of their choir performing the classic Foreigner song “I Want to Know What Love Is” for the chance to go on to perform the song on stage with the band at a Foreigner concert. Choir members will also have the opportunity to rehearse for the performance with a Foreigner band member at a local Ford dealership and host a Drive 4 UR School event to raise up to $6,000 for their music program. In addition, Ford will match Foreigner with a $500 donation to the choir.

Ford and Foreigner’s Rock Then Roll 4 UR School schedule

Monday

Oct. 5

St. Paul, Minn.

Xcel Energy Center

Wednesday

Oct. 7

Moline, Ill.

iWireless Center

Friday

Oct. 9

Tulsa, Okla.

BOK Center

Saturday

Oct. 10

Wichita, Kan.

Intrust Bank Arena

Sunday

Oct. 11

Lincoln, Neb.

Pinnacle Bank Arena

Wednesday

Oct. 14

Columbus, Ohio

Value City Arena at the Jerome Schottenstein Center

Friday

Oct. 16

Columbia, S.C.

Colonial Life Arena

Saturday

Oct. 17

Jacksonville, Fla.

Jacksonville Veterans Memorial Arena

Sunday

Oct. 18

Greenville, S.C.

Peace Center

Tuesday

Oct. 20

Greeneville, Tenn.

Niswonger Performing Arts Center

Wednesday

Oct. 21

Danville, Ky.

Norton Center for the Arts

Friday

Oct. 23

Appleton, Wis.

Fox Cities Performing Arts Center

Saturday

Oct. 24

Milwaukee

BMO Harris Bradley Center

Dates and contest availability subject to change.

 

About the JDRF concert
Also taking place today is a private fundraiser and acoustic concert hosted by Edsel Ford at Ford Motor Company Conference and Event Center to raise money for Juvenile Diabetes Research Foundation. The event will feature a performance by Foreigner, and will be recorded and released by Sony in 2016.

MOSAIC, a choir made up of high school students from Detroit and the surrounding area, will perform live at a pre-show reception, then join Foreigner on stage to perform the song “I Want to Know What Love Is” during the evening’s main event. 

Foreigner will donate royalties from the recording to JDRF.

About Foreigner’s work with high school choirs
Foreigner began a choir promotion to engage with high school choirs nationwide in 2012. Since then, more than 225 high schools have embraced the band’s program, which has touched the lives of close to 6,000 students, their parents and teachers. In the last three years, Foreigner has donated more than $200,000 directly to high schools and to the GRAMMY Foundation.

About Ford’s Drive 4 UR School program
Now in its eighth year, Ford’s Drive 4 UR School has raised more than $25 million for high schools across the United States, empowering students by providing much-needed funding for extracurricular athletic and educational activities. High schools team up with Ford dealerships to organize Drive 4 UR School events, with the dealerships providing the vehicles and the schools organizing and promoting the events. For each valid test drive conducted during the fundraiser, Ford donates $20 to the school – up to $6,000.

About Ford Motor Company

Ford Motor Company is a global company based in Dearborn, Michigan. The company designs, manufactures, markets and services a full line of Ford cars, trucks, SUVs, electrified vehicles and Lincoln luxury vehicles, provides financial services through Ford Motor Credit Company and is pursuing leadership positions in electrification, autonomous vehicles and mobility solutions. Ford employs approximately 203,000 people worldwide. For more information regarding Ford, its products and Ford Motor Credit Company, please visit www.corporate.ford.com.

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