Ford Media Center

Soundbites: September 2015 Sales

Ford Motor Company total U.S. sales increased 23 percent in September, with 221,599 vehicles sold. Retail sales also gained 23 percent, with sales of 168,522 vehicles – providing the company with its best September performance in 11 years.  Here to explain is Ford Sales Analyst, Erich Merkle.

"We’ve come of a record number of new product launches last year and to the first half of this year, then those new products are really taking hold in the market place, we were up 23 percent overall, and 23 percent at retail which was our best September retail performance since 2004." :18 sec.

F-Series sales of 69,651 trucks posted a 16 percent increase overall, with retail sales increasing 28 percent. This represents the best September sales for F-Series since 2006, with EcoBoost® representing 64 percent of F-150 retail sales last month.  

"Our retail sales were up 28 percent for F-series.  Overall the truck was up 16 percent and it’s really driven by the all-new F-150 it’s been a really strong product for us it’s turning really fast on our dealer lots, and people love the smartest and most capable truck in the industry." :20 sec.

Ford van performance increased 86 percent with sales of 17,994 vehicles. The all-new Transit, with sales of 10,154 vehicles, drove Ford to its best September commercial van sales since 1987.   

"Most people don’t know this, but Ford is the number one seller of commercial vans in 47 out of 50 states, so we really have a very dominant position in the van segment." :10 sec.

Ford brand SUVs achieved the best September results in 12 years, with record September sales for Escape – up 31 percent. Sales of the all-new Edge and new Explorer increased 33 and 38 percent, respectively. 

"And the days to turn on our newest vehicles like, Edge and Explorer, they’re in the high teens right now, and even more enticing is our all new Platinum Explorer, very high-end product is turning in just nine." :12 sec.

Ford retail car sales grew 15 percent, with total Mustang sales of 9,456 cars representing a 199 percent increase – and the best September since 2007.  

"Our performance for the month of September, was really broad based, which did not leave cars out at all, so our cars sales grew 15 percent, at retail, and Mustang was a real pop a real stand out, with 9,456 cars sold, that represents a 199 percent increase, that’s almost a tripling of Mustang sales, year over year, and it’s Mustang’s best sales performance since September of 2007." :30 sec.

Lincoln sales totaled 8,680 vehicles, a 20 percent increase. Lincoln saw sales gains in every nameplate in September, including Lincoln MKC and the all-new Lincoln MKX, which increased 16 and 34 percent, respectively.

"Our new Lincoln products are really starting to take hold, and what we saw in Lincoln in September, we saw a 20 percent increase and more importantly the increase from all of our name plates in the month of September, but most notably, if you take a look at MKC, is performing really well with sales up 16 percent, which is one of our newer Lincoln products small SUV, and MKX our newest, which is just now getting into dealer lots, we’re starting to build inventory was up 34 percent, with days to turn under 20 days,  so that’s a real hot product for Lincoln and we have great expectations, for that as we move forward." :41 sec.

About Ford Motor Company

Ford Motor Company is a global company based in Dearborn, Michigan. The company designs, manufactures, markets and services a full line of Ford cars, trucks, SUVs, electrified vehicles and Lincoln luxury vehicles, provides financial services through Ford Motor Credit Company and is pursuing leadership positions in electrification, autonomous vehicles and mobility solutions. Ford employs approximately 196,000 people worldwide. For more information regarding Ford, its products and Ford Motor Credit Company, please visit

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