Ford Media Center

Herman Moore to Serve as Spokesperson for Quick Lane Bowl at Ford Field in Detroit

  • Quick Lane has chosen Disabled American Veterans as this year’s fundraising partner
  • Quick Lane Bowl is expected to feature teams from the Big Ten Conference and Atlantic Coast Conference
  • The game is scheduled for 5 p.m. EST Monday, Dec. 28

DEARBORN, Mich., Nov. 18, 2015 – Quick Lane Tire & Auto Center announced today former Detroit Lion and legendary wide receiver Herman Moore will serve as spokesperson for the second annual Quick Lane Bowl. The game is scheduled for 5 p.m. EST Monday, Dec. 28, 2015 at Ford Field in Detroit.

Prior to Herman’s 11 seasons with the Detroit Lions, he played for the University of Virginia of the Atlantic Coast Conference, where he ranks second in career receiving yards with 2,504, and first in receiving yards in a season with 1,190, on 54 catches, set in 1990. The Quick Lane Bowl is expected to feature a match-up between schools from the Big Ten Conference and Atlantic Coast Conference.

For this year’s game, Quick Lane is partnering with Disabled American Veterans to raise awareness and funds for the organization’s purpose of empowering veterans to lead high-quality lives with respect and dignity.

“We’re already looking forward to another great college football experience at this year’s Quick Lane Bowl,” said Frederiek Toney, vice president, Ford Motor Company and president, Ford Customer Service. “We’re very proud to be working with Herman Moore to raise awareness for the bowl game, and for the tireless efforts of Disabled American Veterans to empower the men and women who have selflessly served our nation.”

“I am excited to be part of this year’s Quick Lane Bowl, and am looking forward to an exciting game next month at Ford Field,” said Moore. “I’ve had the honor to spend time and build connections with members of the military. It means a lot to me personally that Quick Lane has chosen to work with Disabled American Veterans for this event.”

Disabled American Veterans is the longest-running veterans’ advocacy and assistance group in the United States. It has never wavered from its core mission to fulfill our country’s promises to the men and women who served. Quick Lane is proud and excited to be working with Disabled American Veterans for this year’s Quick Lane Bowl.

Quick Lane Bowl tickets start at $29 and are available for purchase at www.fordfield.com. This is the second year of a multiyear agreement for Ford’s Quick Lane Tire & Auto Center as the title sponsor of an annual college football bowl game at Ford Field.

Keep up to date on Quick Lane Bowl news at www.quicklanebowl.com.

About Ford Motor Company

Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams.  The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty.  Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services.  The company does that through three customer-centered business segments:  Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs.  Additionally, Ford provides financial services through Ford Motor Credit Company.  Ford employs about 174,000 people worldwide.  More information about the company and its products and services is available at corporate.ford.com.

About Quick Lane

Ford’s Quick Lane Tire & Auto Center offers routine vehicle maintenance such as oil and filter changes, light repair services including brake repair, and tire replacements on all vehicle makes and models. With its more than 700 locations, customers can visit www.quicklane.com to find a center that is closest to them, print savings coupons and review maintenance tips to keep their vehicle running at peak efficiency. This site includes information on how to spot tire wear, how to jump-start a battery and even a series of tips to improve a vehicle’s fuel economy.

About DAV

DAV is dedicated to a single purpose: fulfilling our promises to the men and women who served. DAV does this by ensuring that veterans of all generations and their families can access the full range of benefits available to them; fighting for the interests of America’s injured heroes on Capitol Hill; linking veterans and their families to employment resources; and educating the public about the great sacrifices and needs of veterans transitioning back to civilian life. DAV, a non-profit organization with nearly 1.3 million members, was founded in 1920 and chartered by the U.S. Congress in 1932. Learn more at www.dav.org.

About the Detroit Lions

The Detroit Lions are a professional American football team based in Detroit, Michigan. They are members of the North Division of the National Football Conference (NFC) in the National Football League (NFL), and play their home games at Ford Field in Downtown Detroit. The team located to Detroit in 1934 and is the National Football League's fifth oldest franchise. The Detroit Lions most recently made the NFL playoffs in 2014, when they finished with an 11-5 record. In addition to professional football, the Detroit Lions have a visible and active community relations role in the Detroit area. With a focus on health and wellness and community revitalization, the Lions have contributed $9 million through philanthropic efforts since 1991. For more information, please visit http://www.detroitlions.com.