Ford Media Center

Prairie View A&M Wins 2016 Ford HBCU Community Challenge; Takes Home $75,000 in Scholarships, Grants

  • Prairie View A&M University’s multi-energy conservation system secures first place in 2016 Ford Historically Black Colleges and Universities Community Challenge
  • Second and third place go to Hampton University and Johnson C. Smith University, both of which are receiving funds to implement their community-focused projects
  • Now in its fourth year, the challenge has donated $400,000 in scholarships, grants and implementation funds

DEARBORN, Mich., Nov. 21, 2016 – Four chemical engineering students from Prairie View A&M University in Prairie View, Texas, won top honors at the 2016 Ford Historically Black Colleges and Universities Community Challenge with a software app that enables homeowners to monitor water and energy use in real-time. The innovative app, which helps homeowners adjust their utility use and save money, earned the students $75,000 in scholarships, grants and implementation funds.

Second place and $15,000 was awarded to a team from Hampton University in Hampton, Virginia. Hampton students developed a program that tracks sea levels for communities at risk of flooding. Students from Johnson C. Smith University in Charlotte, North Carolina, took third place and $10,000 for a project that raises freshwater fish for consumption in local homes. Each team member also received an iPad.

“We received numerous outstanding entries from Historically Black Colleges and Universities across the country,” said Pamela Alexander, director of community development, Ford Motor Company Fund. “Although selecting the three winners was extremely difficult, we’re proud the challenge encouraged all of the students to think about how they can support their communities.”

Now in its fourth year, the Ford Historically Black Colleges and Universities Community Challenge is modeled after the Ford College Community Challenge, a signature Ford Fund program that challenges students globally to design innovative projects that address critical sustainability needs in their communities. To date, the program has awarded $400,000 in scholarships, grants and implementation funds.

Raj Register, Ford manager for multicultural communications, said teaming up with Historically Black Colleges and Universities on a program with positive, far-reaching community impact is a natural move for an innovation leader like Ford.

“Ford is proud to support Historically Black Colleges and Universities with this unique program showcasing such talented and pioneering students,” she said.

Ford’s Historically Black Colleges and Universities Community Challenge is jointly supported by Ford marketing and Ford Fund, the company’s philanthropic arm, with participation from national radio personality and longtime booster Tom Joyner. In addition to Alexander and Joyner, other judges include Henry Ford III, Ford Performance global marketing manager; and Burt Jordan, Ford vice president, global vehicle and powertrain purchasing and supplier diversity.

Ford has long been a supporter of diverse communities, with a particular focus on education. Ford Fund invests $10 million a year in educational outreach including grants, scholarships and other programming.

To view the journey these students took, follow #FordHBCU.

About Ford Motor Company

Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams.  The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty.  Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services.  The company does that through three customer-centered business segments:  Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs.  Additionally, Ford provides financial services through Ford Motor Credit Company.  Ford employs about 174,000 people worldwide.  More information about the company and its products and services is available at corporate.ford.com.

About Ford Motor Company Fund and Community Services

Ford Motor Company Fund and Community Services works with community and global partners to advance driving safety, education and community life. Ford Motor Company Fund has operated for more than 65 years with ongoing funding from Ford Motor Company. Ford Driving Skills for Life is free, interactive, hands-on safety training focused on skill development and driving techniques, while addressing inexperience, distractions and impaired driving. Innovation in education is encouraged through Ford Blue Oval Scholars, Ford Driving Dreams, Ford Next Generation Learning and other innovative programs that enhance high school learning and provide college scholarships and university grants. The Ford Volunteer Corps enlists more than 30,000 Ford employees and retirees each year to work on local projects that strengthen their communities and improve people’s lives in more than 40 countries around the world. For more information, visit http://community.ford.com.