Ford Media Center

One-of-a-Kind Order Kit Lets Owners Get in Touch with Their Ford GT Dream Car -- Piece by Piece

DEARBORN, Mich., Jan. 6, 2017 – To assist customers in personalizing their all-new Ford GT, Ford Performance is providing them with a unique order kit. Approved applicants will receive a kit that allows them to physically piece together every aspect of their all-new supercar – everything from paint colors, wheel options, caliper colors, interior material samples and racing stripes.

The Ford GT design team has gone well beyond the traditional online build site, developing miniaturized, abstract pieces for each kit employing the same advanced materials used throughout the car’s interior – including carbon fiber and a latch identical to that found on the Ford GT race car. Swatches of each interior theme are included, featuring the same high-quality leather and Alcantara that will accent the cabin of the all-new Ford GT.

Each order kit features eight exterior color samples with removable stripes that can be interchanged, showcasing the multiple options available. It has scaled-down replica wheels, with different colored calipers among the choices for the exterior.

“The Ford GT ordering kit is a critical piece in the purchase process,” said Henry Ford III, global marketing manager, Ford Performance. “This high-quality kit is a hands-on tool for Ford GT customers to enhance their ordering experience. Authentic colors, finishes and materials will provide them an intimate, tactile way to discern the multitude of choices to configure their ideal supercar.”

The order kit case features a concave space near the latch where owners can place a replica VIN plate that matches their Ford GT. After a customer’s order is serialized, a replica plate will be made and sent to each new owner.

Watch a Ford GT concierge explain more details about the order kit here. For a collection of photos of the kit, please click here.

About Ford Motor Company

Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams.  The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty.  Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services.  The company does that through three customer-centered business segments:  Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough EVs along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs.  Additionally, Ford provides financial services through Ford Motor Credit Company.  Ford employs about 177,000 people worldwide.  More information about the company and its products and services is available at corporate.ford.com.

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