Ford Media Center

Football Fans Can Get to Super Bowl LIVE Events in Style with the Built Ford Tough Sleigh Ride

Ford is offering football fans a first-class experience during the week leading up to Super Bowl LII with the Built Ford Tough Sleigh Ride – a free form of transportation to cool and interesting events at Super Bowl LIVE.

The Built Ford Tough Sleigh Ride will offer two sleigh stops near Super Bowl LIVE on 8th Street at Marquette, and on 12th Street at 2nd Avenue, Jan. 26-Feb. 3. The 8th Street location will feature appearances by NFL current players, NFL Legends and full lineup of Ford Trucks.

At both locations, fans can enter the Toughest Ticket Sweepstakes for a chance to win 2018 season tickets to their favorite NFL team’s home games. Each sleigh can hold 18 people and will easily be pulled by a 2018 Ford F-150 (Official Truck of Super Bowl LII) which has best-in-class towing of 13,200 pounds when properly configured.

No purchase necessary to enter Toughest Ticket Sweepstakes, but participants must be a legal U.S. resident 18 years of age or older. Sweepstakes ends June 15, 2018. See official rules for details at nfl.com/toughestticket. 

About Ford Motor Company

Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams.  The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty.  Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services.  The company does that through three customer-centered business segments:  Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs.  Additionally, Ford provides financial services through Ford Motor Credit Company.  Ford employs about 174,000 people worldwide.  More information about the company and its products and services is available at corporate.ford.com.