Ford Media Center

Soundbites: 2018 October Sales

Ford Motor Company’s October U.S. sales totaled 192,616 vehicles, representing a 3.9 percent decline, however Ford SUV Sales are on a record pace, Explorer sales are up and F-series continue to soar.  Here to explain is Ford Sales Analyst, Erick Merkle.

Cut#1: “Yes, so when you take a look at the industry it has everything to do with people moving away from cars and into SUVs, so when we look at our Ford Brand SUVs they are running at a record pace and they were up a record 7.9 percent last month in October.” :15 sec.

Ford Expedition turned in a strong month with a 74.7 percent gain last month while Ford Explorer saw its best October performance since 2004.

Cut#2: “Ford Explorer saw its best sales since 2004, with sales of just over 19,000.”  :05 sec.

Mustang continues to extend its lead in the sports car segment as both America and the world’s best-selling sports car over the last three straight years.

Meanwhile Lincoln Navigator continues to fly off the lots as explained by Merkle.

Cut#3: “Navigator is doing phenomenal for us, October was no exception it was up 70 percent and are really high end trim black label Navigators are just on dealer lots 12 days, so we’re moving them really quick.” :15 sec.

California continues to be Navigator’s strongest market, with sales up 190 percent last month.

 

About Ford Motor Company

Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams.  The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty.  Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services.  The company does that through three customer-centered business segments:  Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs.  Additionally, Ford provides financial services through Ford Motor Credit Company.  Ford employs about 174,000 people worldwide.  More information about the company and its products and services is available at corporate.ford.com.