Ford Media Center

Ford Celebrates 25th Anniversary of Woodward Dream Cruise with Mustang Alley, Special Activities

WHAT:      Ford presents the 25th annual Woodward Dream Cruise – America’s largest yearly celebration of automotive history and culture

WHEN:      Thursday, Aug. 15 through Saturday, Aug. 17

WHERE:      Ford Media Clubhouse
                        28028 Woodward Ave.
                        Royal Oak, Michigan
                       (Kruse and Muer on Woodward)

Media-only parking
Our Lady of La Salette Church, 2600 Harvard Road, Berkley, Michigan
Shuttle running between 8 a.m. and 4 p.m. EDT Thursday and between 8 a.m. and 11 p.m. EDT Friday and Saturday

Note: Media credentials are required for entry into Ford Media Clubhouse

Thursday, Aug. 15

  • Playing to Win Breakfast – How Ford Icons Continues to Be a Competitive Strength: Join us for breakfast and discussion with Ford Icons team members including Dave Pericak, director of enterprise product line management – Ford Icons, and Amy Marentic, director, regional product line management – Ford Icons (Ford Media Clubhouse, 10 a.m. EDT)
  • Track Talk – How Ford Racing Benefits the Rest of the Company Plus Reveal of a New NASCAR Mustang: Join Mark Rushbrook, global director of Ford Racing as he talks about Ford Racing’s efforts and how investments in engineering and motorsport further our production vehicles (Ford Media Clubhouse south lot, 11:30 a.m. EDT)
  • Built Ford Proud – Live Engine Builds and Discussion on Durability Testing Behind the 2020 Mustang Shelby GT500: Watch Ford engineers tear down then build a Shelby GT500 engine while explaining what it takes to deliver ultimate performance that can withstand the rigors of extreme use (Ford Media Clubhouse south lot, 2 p.m. EDT)

Friday, Aug. 16

  • Venom Mustang – Ford, JDRF Announce Custom 2020 Mustang Shelby GT500: Ford and JDRF announce a custom 2020 Mustang Shelby GT500 in a one-of-one paint color that will be raffled as part of JDRF’s annual push to raise funds for Type 1 diabetes research (News release, 6 a.m. EDT)
  • Power Lunch – Fuel Up with Ford Performance Team Members: Eat a high-powered lunch with the Ford Performance team including Carl Widmann, Ford Performance chief engineer, and Tom Barnes, Mustang engineering manager, and others to discuss Mustang’s most performance-driven lineup of all time (Ford Media Clubhouse, noon EDT)
  • Flying V – Ford Performance Lineup Storms Woodward: Watch as the Ford Performance lineup of vehicles takes Woodward in V formation (Traveling up Woodward Ave., starting at Ford Media Clubhouse, 2 p.m. EDT)

Saturday, Aug. 17

  • Mustang Alley – 21 Years of a Mile of Mustangs: Ford expects as many as 1,000 Mustangs lined up for nearly a mile (9 Mile and Woodward Avenue, all day)
  • Woodward Watching – Hang Out and Get to Know Top Ford Executives: Join some of Ford’s top-ranking executives to talk cars  (Ford Media Clubhouse, all day)

Additional Activities and Opportunities at the Ford Media Clubhouse

  • Ford designers live sketches their favorite automotive concepts and ideas (Thursday through Saturday with sessions starting each day at 10 a.m. and 2 p.m. EDT)
  • Media-only driving opportunities in 2019 Mustang Bullitt, 2019 Mustang GT, 2019 Mustang Shelby GT350, F-150 Police Responder, right-hand drive Mustang GT, and a vintage Mustang
  • Video and photo opportunities with static display vehicles including current and heritage Ford GTs, 2020 Mustang Shelby GT500s, 2019 Mustang Shelby GT350R, Ford F-150 Raptor, 10 millionth Mustang in Wimbledon White, Mustang NASCARs and more
  • Scissor lift for media to grab bird’s-eye view and capture Woodward Dream Cruise videos and images
  • Ford Mustang remote control racing on a custom-built miniature all-seasons track

Ford Consumer Display Locations (Saturday only, Aug. 17)

  • Mustang Alley: 9 Mile between Woodward Avenue and Bermuda Street, Ferndale
  • Ford family fun zone: Pioneer Park, 4232 Parkway Drive, Royal Oak
  • Full Ford Performance lineup display: Duggan’s Irish Pub, 31501 Woodward Ave., Royal Oak
  • Ford trucks display: CVS, 30900 Woodward Ave., Royal Oak
  • Bronco Club parking: Memorial Park, 23925 Woodward Ave., Pleasant Ridge
  • Ford Fund’s Driving Skills for Life display: Westborn Market, 27659 Woodward Ave., Berkley

About Ford Motor Company

Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams.  The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty.  Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services.  The company does that through three customer-centered business segments:  Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs.  Additionally, Ford provides financial services through Ford Motor Credit Company.  Ford employs about 174,000 people worldwide.  More information about the company and its products and services is available at corporate.ford.com.