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Ford Performance and ARB to Co-Develop Off-Road Parts Starting With Winch-Ready Bumper for Ford Ranger

  • Ford Performance and ARB 4x4 Accessories are teaming up to develop components for Ford off-road enthusiasts
  • All-new winch-capable front bumper for the North American Ford Ranger is the first component from the collaboration, bringing even greater capability to the adventure-ready Ranger
  • A dealer-installed option, the winch-capable bumper will be available in 2020 from Ford Performance Parts for $1,495 MSRP

DEARBORN, Mich., Oct. 31, 2019 – Ford Performance and ARB 4x4 Accessories today announce a collaboration that will design and develop off-road accessories and vehicle recovery parts for Ford off-road enthusiasts, starting with a winch-capable front bumper for Ford Ranger.

“For Ranger customers who want the ultimate adventure gear, a Ford Performance collaboration with ARB is a dream come true,” said Eric Cin, global director, Ford Vehicle Personalization and Accessories. “With 45 years of design and engineering experience in the overlanding and rock-crawling world, ARB is bringing additional options for Ranger customers looking to make their truck even more capable.”

Additional components designed to work with other Ford trucks and SUVs will be announced soon. ARB is known for aftermarket parts that include bumpers, roof racks, snorkels, air compressors, lighting and more.

“The goal of the relationship between ARB and Ford Performance is to provide Ford customers premium and functional off-road accessories that inspire personalized vehicle customization, improve off-road capability, and empower customers to feel comfortable using their vehicles – even in remote areas,” said Lachlan McCann, ARB chief operating officer.

Designed specifically for Ranger, all-new Ford Performance by ARB winch-capable front bumper is precision engineered to complement the truck’s rugged lines and is finished in a durable Integrit® powder coat. The bumper is built from welded sheet steel up to 3/16ths of an inch thick, attaches to the truck using existing chassis mounting points and can be installed on any North American Ranger configuration.

ARB and Ford Performance worked together to ensure the winch-capable front bumper is compatible with the truck’s factory components. Ranger’s original safety systems and sensors maintain functionality to enable Ford Co-Pilot 360 driver assist technologies and available Adaptive Cruise Control with Forward Collision Warning. 

The all-new bumper will accommodate a wide range of accessories while maintaining maximum functionality for off-road and overlanding use. An integrated mount is incorporated for simple and quick winch installation, plus easy access to winch controls is available through the split center pan. Mounting points and jacking points maximize off-road functionality for increased visibility, and ease any headaches in backcountry recovery situations.

Compatible accessories for the all-new winch-capable front bumper for Ford Ranger include:

  • WARN® Industries M8000, XD9000, 9.5XP, 9.5XDC and VR EVO 10-S winches
  • RIGID® SR-Series LED lightbars, both 6-inch and 30-inch lengths
  • Antenna and sand flag mounts
  • Jacking points for off-road jacks

The winch-capable front bumper will be available in 2020 through Ford dealers and Ford Performance Parts distributors for $1,495 MSRP before installation, and comes with a Ford Performance Parts limited warranty. See a Ford dealer for details.

About Ford Motor Company

Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams.  The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty.  Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services.  The company does that through three customer-centered business segments:  Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough EVs along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs.  Additionally, Ford is pursuing mobility solutions through Ford Next, and provides financial services through Ford Motor Credit Company.  Ford employs about 177,000 people worldwide.  More information about the company and its products and services is available at

About ARB 4x4 Accessories

ARB 4x4 Accessories is Australia’s largest manufacturer and distributor of 4×4 accessories. Headquartered in Melbourne, Australia, the company has a vast international presence, with offices in the USA, Europe, Asia and the Middle East, and an export network that extends through more than 120 countries around the globe. The ARB philosophy, however, has never wavered from its original course – quality, reliability and practicality above all else. For more information regarding ARB, its products and manufacturing, please visit

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