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Ford Media Center
DEARBORN, Mich., April 14, 2022 – The countdown is on. April 26 marks the launch of the all-new, all-electric F-150® Lightning™ pickup.
Ford and UAW leaders will host customers and employees to celebrate the start of F-150 Lightning production at the Rouge Electric Vehicle Center in Dearborn, Michigan. Ford employees and F-150 Lightning customers will join the “Job 1” event for the first-ever full-size all-electric pickup to go on sale, a milestone moment in the country’s shift to electric vehicles.
Ford F-Series pickup has been America’s best-selling truck for 45 years in a row1 and is second only to the iPhone in revenue among all American consumer products, according to a 2020 study. The Rouge Electric Vehicle Center is an ultra-modern new facility within Ford’s historic Rouge Complex where Henry Ford perfected the moving assembly line and scaled the Model T.
The event begins April 26, 1:30 p.m. eastern and will be livestreamed at http://ford.to/LightningStrikes.
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1Based on 1977-2021 CY total sales
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough EVs along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford is pursuing mobility solutions through Ford Next, and provides financial services through Ford Motor Credit Company. Ford employs about 177,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.