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DEARBORN, Mich., Aug. 19, 2022 – For more than 58 years, Mustang has stood for exhilarating freedom, and now it’s time to welcome the next generation of Mustang. Ford invites Mustang owners and fans to participate in the countdown to The Stampede, the all-new Mustang global debut event on Sept. 14 as part of the Detroit Auto Show activities.
With the backdrop of the Motor City, and thousands of invited Mustang faithful, Ford employees and global media in attendance, The Stampede kicks off the next chapter of the Mustang story.
“Mustang is the world’s best-selling sports car because there’s one for everyone – from an EcoBoost convertible to 5-liter V8 GT fastback coupe,” said Jim Farley, president and chief executive officer, Ford Motor Company. “Now it’s time to for a new stampede of owners, fans and employees to welcome the next chapter in Mustang’s legacy – the seventh-generation, which will be our best yet.”
The Stampede: Mustang’s global debut and celebration event
At the very starting point of where Woodward Avenue, America’s first paved road begins, Ford invites Mustang fans around the world to descend on Hart Plaza for the debut of the all-new, seventh-generation Mustang taking place on Sept. 14 at 8 p.m. EDT.
“When we conceived the idea of an indoor-outdoor Detroit Auto Show, The Stampede was the kind of event we hoped and believed was possible,” said Rod Alberts, executive director, Detroit Auto Show. “We are proud to support Ford with what will be an absolutely iconic milestone, celebrating the heritage and future of the Mustang, as well as the global mobility industry, right here in Detroit.”
For Mustang fans who will not be in Detroit, The Stampede will be broadcast live on social channels, including Ford YouTube and the Ford Mustang Facebook page.
The Drive Home to The Stampede
Ahead of The Stampede, Ford is collaborating with America’s Automotive Trust and the Detroit Auto Show on a cross-country adventure with all six generations of Mustang called The Drive Home. Ford is expanding this annual road trip to the Detroit Auto Show by inviting and encouraging all Mustang owners and enthusiasts to join in on The Drive Home to The Stampede.
Kicking off on Sept. 6 at LeMay – America’s Car Museum in Tacoma, Wash. – The Drive Home to The Stampede will cross nine states, plus more than a dozen stops. The final leg of this celebratory journey will see owners gather at Ford World Headquarters on Sept. 14 ahead of the reveal to parade together to The Stampede reveal event.
Mustang Owners Can Register Now
Mustang owners interested in joining the Drive Home or attending The Stampede debut event in Hart Plaza can find more details and registration here: http://mustangstampededetroit.com/
“We are honored to partner with Ford for The Stampede, rallying Mustang enthusiasts across America to promote the reveal of the all-new Mustang,” said David Madeira, vice chairman of America’s Automotive Trust. “Our annual, cross-country road trip, The Drive Home, is a partnership with the Detroit Auto Show created specifically to celebrate America’s love affair with the automobile. And The Stampede, celebrating the iconic Mustang, epitomizes what The Drive Home to Detroit is all about.”
Entering its seventh year, The Drive Home is an annual cross-country road trip that celebrates America’s motoring legacy throughout the country in the days leading up to the Detroit Auto Show.
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, that is committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for and deepen the loyalty of those customers. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, as well as connected services. Additionally, Ford is establishing leadership positions in mobility solutions, including self-driving technology, and provides financial services through Ford Motor Credit Company. Ford employs about 176,000 people worldwide. More information about the company, its products and Ford Credit is available at corporate.ford.com.
The North American International Auto Show (aka Detroit Auto Show) is one of the most influential annual automotive events in the world and a showcase for emerging technologies. September of 2022 ushers in the next-generation auto show in Detroit featuring a totally transformed indoor and outdoor experience, including brand-defining vehicles, product ride-and-drives and dynamic experiential activations. The reimagined event includes: Media Day, an opportunity for automakers and industry suppliers to debut new products and technologies; Industry Tech Days, a chance to preview emerging mobility technologies and engage with innovators; AutoMobili-D, an inside look at future mobility platforms; Charity Preview, a signature fundraising gala for children’s charities; and the Public Show, a nine-day mobility and community celebration with activations and entertainment citywide. For more information, visit naias.com.
LeMay – America’s Car Museum, at 2702 E D St, Tacoma, WA 98421, is an international destination for auto enthusiasts from all aspects of life to experience the past, present, and future of the automobile, and to learn how it shapes our society. Every car has a story, and everyone has a car story. Based in Tacoma, Wash., the stunning 165,000-square-foot, four-level facility has been recognized by Car and Driver, AAA, Road and Track, MSN, USA Today, KING 5, and many others as one of the top automotive museums worldwide. ACM’s features a permanent collection honoring the legacy of Harold LeMay, world-class rotating exhibits, educational outreach serving more than 30,000 students annually, and stunning architecture and event spaces. The 3.5-acre grass Haub Family show field next to the Museum building provides ample space for events like cruise-ins, car shows, live music festivals, outdoor drive-in movies, and other community gatherings
LeMay – America’s Car Museum is a nonprofit 501(c)(3) and an entity of America’s Automotive Trust.