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DEARBORN, Mich., Nov. 14, 2022 – Ford Credit has earned the highest ranking in the J.D. Power 2022 U.S. Consumer Financing Satisfaction Study. This was the company’s sixth* top ranking in the mass market segment since 2015.
“As we evolve to become a reason people choose and stay with Ford, the customer is at the center of every plan and action,” said Sylvia Veitia, Ford Credit executive vice president of Operations. “We concentrated a lot over the past year on improving the customer experience, including more relevant communications and service to treat customers like family.”
Ford Credit led in overall satisfaction in the 2022 study, with a score of 877 on J.D. Power’s 1,000-point scale. The score improved 10 points from 2021 and was 28 points above the segment average. Ford Credit also ranked atop the field in application and approval, customer orientation, and billing and payments.
“I am proud of our team’s improved scores and leadership in attributes involving key customer touch points. We never stop working to be better,” Veitia said.
Ford Credit focused on moments that matter for customers over the past year. The company worked to make customer interactions simpler and faster with new channels such as chatbots, new self-service options customers can choose, and electronic transmission for more customer documents.
Ford Credit continues investing heavily in strengthening technologies and processes to benefit the customer. The company has brought on employees from technology leaders to help it deliver more impactful results faster.
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*Mass Market segment top rankings in 2015, 2016, 2017, 2019, 2021, 2022.
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford provides financial services through Ford Motor Credit Company. Ford employs about 174,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.