Like many truck customers, Brian Rathsburg, marketing manager for all-new 2017 Ford F-Series Super Duty, likes to fix things himself. He’s spent his time away from the office in a 25-year career at Ford building decks, finishing basements and fixing things around the house.

“The all-new Super Duty brings our most demanding truck customer more toughness, more smart technology, more capability than any Super Duty ever,” said Rathsburg. “These customers expect more – more towing, more payload, more horsepower, more torque, more features; I’m proud to say the entire truck team delivered for them.”

After more than a decade in field positions in Washington, D.C., Denver and Pittsburgh, Rathsburg has spent the past eight years marketing Ford trucks at Ford headquarters in Dearborn, Michigan.

A Detroit native with two teenagers at home, Rathsburg matriculated at the University of Michigan and earned an MBA from the University of Denver. He enjoys traveling all over the country to visit family, watching sports and spending time outdoors in Northern Michigan.