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Kids of All Ages Can Get an All-New Mustang; Free Revell Model Kits at North American International Auto Show
- Revell® is giving away the first official 2015 Ford Mustang model kit free of charge to visitors to the Ford display at the North American International Auto Show in Detroit
- The 2014 North American International Auto Show marks the first public auto show appearance of the all-new Ford Mustang
Pony car fans of any age can be first in the world to own the all-new 2015 Ford Mustang this weekend at the North American International Auto Show in Detroit. To commemorate 50 years of Ford Mustang, Revell® – a worldwide leader in the hobby industry – will host a Make ’n Take™ event at the Ford booth during the show.
At the event, children will be able to build and take home their own free Auto Show Edition 2015 Ford Mustang model before the all-new pony car even hits the road.
Revell’s 2015 Ford Mustang model kit easily snaps together in minutes. The overall experience is engaging, authentic and fun for families and kids of all ages.
“For nearly 50 years, kids of all ages have been configuring and building their own personal full-size and small-scale Mustangs, and now they can build a new dream car and take it home,” said Steve Ling, Ford car marketing manager. “Many of us grew up building model cars, and it’s great to have Revell join us in Detroit with its newest model kit as we show off the all-new Ford Mustang at an auto show for the first time.”
The auto show takes place at Cobo Center in downtown Detroit, and is open to the public from Jan. 18 to Jan. 26. Attendees can readily participate in Revell’s Make ’n Take program and build their own 2015 Ford Mustang model while supplies last.
“I am thrilled Revell has the opportunity to work with Ford this year and provide kids and enthusiasts a chance to make and then take our 2015 Ford Mustang models home with them,” said Lou Aguilera, Revell vice president and general manager. “I look forward to the growth of this partnership with Ford Motor Company, and the historic introduction of an iconic American vehicle.”
Revell introduced its first scale model of the Ford Mustang in 1968. Since then, Revell and sister brand Monogram have produced more than 3 million examples of more than 50 different Mustang models, in scales ranging from 1/64 to 1/12, along with plastic kits, die-cast metal, slot cars and other toys.
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2015 Ford Mustang
The all-new Mustang is the most advanced version yet of the iconic pony car. The sleek new design of Mustang Fastback and Convertible is backed up by world-class performance from a range of available engines including a new turbocharged EcoBoost® 2.3-liter and an upgraded 5.0-liter V8 with more than 420 horsepower.
In addition to state-of-the-art connectivity systems, Mustang features available advanced driver-assist systems, track apps, launch control and more.
About Ford Motor Company
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford provides financial services through Ford Motor Credit Company. Ford employs about 174,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.
About Revell®
For over 65 years, Revell® a subsidiary of Hobbico, and its associated companies have offered a wide variety of model kits for every taste and age group in the hobby market. A consistent level of detail and accuracy assures every modeler that the kit they buy will be the most accurate representation possible of their favorite subject and confirms the fact that Revell® kits are the best value for the money. Revell® remains committed to the foundation of the brand: Interaction with quality products, authenticity of experience, and, above all, fun. So you can say, “I Made That!”™ For more information, please visit: revell.com.
About Hobbico® (Hobby Corporation of America)
Headquartered in Illinois, U.S.A., Hobbico is one of the largest radio-control and hobby product companies in the world – active not only in retail sales and wholesale distribution, but also in the product development, marketing and support for many popular exclusive manufacturers.
The company distributes a wide variety of hobby products from hundreds of manufacturers, including over 40 proprietary brands. Hobbico also exclusively represents a large number of international manufacturers in the United States. For more information, please visit: hobbico.com.
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