F-150 Lightning Goes Global Again; Electric Truck Now Headed to Switzerland

The Ford F-150 Lightning, an electric extension of America’s best-selling F-Series pickup truck line, is coming to Switzerland in limited numbers this year. It’s the second European market for the truck following the April announcement that F-150 Lightning is coming to Norway.

With its planned launch set for the end of November, F-150 Lightning will prove the electric truck is at home not only in cities, but also in the middle of nature and on the challenging roads of the Alps. The Ford F-150 Lightning can be ordered from November and costs 127,000 Swiss francs.

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About Ford Motor Company

Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford provides financial services through Ford Motor Credit Company. Ford employs about 174,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.