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According to Ford CEO Jim Farley, the first quarter of organizing around and running the company on behalf of distinct customer groups produced solid operating results and a glimpse of the promise of its Ford+ growth plan.
Real adventures seldom happen where streets are paved. That’s why Ford is making it easy to discover, plan and share off-road journeys with the new Bronco® Trail App.
Trevor Worthington, who for the past year has led vehicle programs for Ford Blue’s gas-powered and hybrid vehicles, is retiring from the company effective April 28.
An actor restoring a Bronco. A professional stunt driver defying stereotypes. A big wave surfer with a passion for trucks. These are drivers that will be featured the next chapter of Ford Motor Company’s “Built Ford Proud” campaign.
Ford is increasing production at manufacturing plants across North America to meet strong customer demand for vehicles including Mustang Mach-E, F-150 Lightning, Bronco Sport and Maverick.
Ford Bronco® and Ford Performance continue to reign over the grueling terrain of Johnson Valley, California, repeating last year’s 1-2-3 podium sweep in the 18th annual King of the Hammers Ultra4 4600 stock class.
Beginning this summer, new Bronco Raptor SUV owners will be able to put the Bronco Raptor through an Ultra4 Racing-inspired, desert-dune conquering and Baja rock-crawling adventure outside of Las Vegas.
Ford Performance and Bronco® will compete in the 17th annual King of the Hammers Ultra4 off-road racing event that combines high-speed desert running with extreme rock crawling to showcase Bronco’s Built Wild™ advanced off-road technologies and capabilities.