A must-have lineup of Ford trucks and SUVs is creating new opportunities to help customers imagine, build and show off the ride of their dreams with Ford Custom Garage personalization kits.

Widely known as both the “Godfather” of Ford Motor Company’s racing efforts, and a prominent ambassador for the sport of auto racing globally, Edsel B. Ford II was honored as a Bob Russo Heritage Award winner at the 2024 Induction Ceremony for the Motorsport Hall of Fame of America.

Ford Performance Parts is showing custom concept packages at this year’s SEMA Show that will be available to customers starting in 2024.

If there’s anything Mustang customers always want, it’s more power, and Ford Performance Parts is delivering in a big way. A way that can make at least 800 horsepower.

Everything you need to know about the 2023 Ford Maverick.

Ford has teamed up with leading aftermarket builders and parts manufacturers to deliver 10 unique versions of its hottest vehicles, highlighting the ways customers can personalize their rides with hundreds of Ford Performance Parts and Ford Licensed Accessories.

The all-new 2022 Ford Bronco has taken home the 2022 North American Utility of the Year award and the all-new 2022 Ford Maverick received the 2022 North American Truck of the Year award today.

Ford today previews the future of electrified custom vehicles with the reveal of the all-electric F-100 Eluminator concept.

Innovating the off-road landscape for the hardest-core enthusiasts, Bronco™ brand is taking its desert racing expertise to a new level with the all-new Ford Bronco DR – a first-of-its-kind limited-production Baja 1000 desert race SUV based on the Bronco four-door SUV.

A fresh new lineup of Ford trucks and SUVs – including the all-new Maverick pickup and all-electric Mustang Mach-E SUV – is creating new opportunities for customers to imagine, build and show off personalized versions of their new rides with Ford Performance Parts and Ford Licensed Accessories.

Ford news from the Specialty Equipment Market Association show in Las Vegas.

The Built Wild™ Bronco® brand makes its live debut at the annual SEMA Show Nov. 2-5 in Las Vegas, showcasing a diverse lineup of personalized two- and four-door Bronco and Bronco Sport SUVs for everything under the sun, from winter fun to rocky desert trails.

For once, what happened in Vegas, does not have to stay there.

Ford and Webasto today reveal Mustang Lithium, an ultra-high-performance battery electric Mustang fastback prototype.

In terms of gag gifts, it was a good one – perfect, in fact, for a classic car enthusiast. Now years later, it will finally get the attention it deserves.

Hinting at upcoming Bronco production model, Ford’s Bronco R race prototype debuts in the desert to celebrate 50th anniversary of Rod Hall’s historic Baja 1000 win.

Ford F-150 and Mustang remain two of the most beloved nameplates on roads everywhere, including roads that lead to the annual Specialty Equipment Market Association show.

Fun and fashionable, the 2008 Ford Flex dared to be bold. It gained a loyal following as a stylish, roomy wagon blending sport/utility vehicle and minivan capability in a low-slung retro-inspired package.

The new 2020 Ford F-Series Super Duty blasts its way to the annual Specialty Equipment Market Association show with five fresh takes on a perennial favorite for vehicle customization.

The all-new 2020 Ford Escape and Explorer make their debut at the annual Specialty Equipment Market Association show, joining Ford Expedition with tricked-out builds highlighting the latest trends in customization.